“Contemporary issues in Business” Submitted By: M.Com (1 1/2) Morning Group Members: Wajiha Riaz 35 Ainee Rashid 54 Hira Aslam Butt 57 Syedda Azka Naeem 64 Sadia Iqbal 69 Table of Contents * Introduction of unilever * Surf Excel * Marketing Facts * Marketing Strategies * Comparision with learning & Chapter of Marketing Unilever Pakistan Limited manufactures and markets home and personal care products‚ beverages‚ ice cream‚ and spreads in the United Kingdom. The
Premium Marketing Laundry detergent
Ans:- The produce we have selected is Surf Excel. Q2. Identify the company. Ans:- The company to which Surf Excel belongs is Hindustan Unilever(HUL). Q3. Describe various product lines of the company. Ans:- a.Food Brands:- 1.Kwality walls 2.Lipton 3.Kissan 4.Annapurna 5.Bru 6.Taj Mahal 7.Brook Brond 8.Knorr 9.Modern bread b.Home care brands:- 1.Active Wheel 2.Cif 3. Domex 4. Comfort fabric softners 5.Rin 6.Sunlight 7.Surf Excel 8.Vim 9. Pepsodent 10.Close Up 11.Pureit
Premium Colgate-Palmolive Brand
(P&G) key players in fabric market of India. Surf Excel enjoys 37.8% market share compared to 7.7% of Ariel. The per capita consumption of detergents in India is 2.7 kg per annum. The synthetic detergent market can be classified into three main categories: * Premium (Surf Excel and Ariel) – 15% of total market * Mid Price (Rin and Wheel) – 40% of total market * Popular (Nirma) – 45% of total market Surf Excel Surf Excel is product of Hindustan Lever Limited (HUL)‚ which
Premium Marketing Management Supply chain management
The Evolution of Surf Culture American society is a society based on laws and high expectations. Americans are expected to obey the law laid down by the government and follow the same basic path‚ which is to go to school and then get a job in order to achieve success. For years Americans have strived to relieve themselves from the pressures of society by partaking in various hobbies and recreational activities. During the 1960 ’s‚ the sport of surfing became widely popular for those living
Premium Surfing Skateboarding
SurfAid is a non-profit humanitarian organization whose aim is to improve the health‚ wellbeing and self-reliance of people living in isolated regions connected to us through surfing. SurfAid views its mission to improve health and wellbeing as an invaluable investment in the future of the Mentawai and Nias people. Key stakeholders are our communities and individuals‚ regional government and partner non-governmental organisations. Our programs represent an integrated approach to improving health
Premium Malaria
Getting Started in Excel Many of the editing tools that you use in Excel are similar to Word and PowerPoint You will need to become familiar with a few new things for Excel: Rows‚ Columns‚ Various Formulas‚ and Charts just to name a few When you see a reference such as A7‚ A is the column and 7 is the row‚ this will give you the particular cell that is being referenced. You will learn that you can click or enter in information when it comes to cells and formulas. Everyone will have their own
Premium Spreadsheet
How to Use a Data Spreadsheet: Excel One does not necessarily have special statistical software to perform statistical analyses. Microsoft Office Excel can be used to run statistical procedures. Although in some respects Excel is not as preferable for data analyses as IBM SPSS‚ it is very userfriendly with simpler statistical procedures. This appendix describes how to use Excel to execute basic statistical calculations. Data from the 2004 version of the General Social Survey (GSS) is used for
Premium Spreadsheet Microsoft Excel Microsoft Office
To surf the Net anonymously‚ people should use a proxy server. In this way‚ the IP Address will show up as the proxy IP and an added benefit is that the data will be encrypted‚ so anyone looking to steal a person’s information will not be able to read it. There are many free proxy services which a person can use to browse the internet anonymously. The first one is called HidemyAss. With HidemyAss‚ a person can surf the web anonymously‚ hide their IP address‚ secure their internet connection‚ hide
Premium Internet IP address Internet privacy
Surf Excel Vs Ariel Brands War Surf Excel Arial History Introduced by Unilever Pakistan in 1948 under the brand name ‘Surf’‚ its deep rooted heritage has made it a national icon. Surf Excel is known for its famous tagline ‘Daag tou achay hotay hain/Dirt is good’. But this is much more than just a tagline. It is a central philosophy that the brand lives by‚ with an intrinsic passion to ensure child development through tactile
Premium Laundry detergent Brand management Procter & Gamble
TITLE: COMMERCIAL LENGTH: 55 sec PRODUCT: ARIEL SURF WRITER: VIDEO | AUDIO | In our TV commercial we hire the celebrity sahir lodhi as a host.In start of commercial we display our product ARIEL on the screen.We will commence are add from some street. We will place big table for food arrangement for people and will offer them to have that food. Which will make that food mat dirty and which would be difficult enough to be washed by one round by washing. We will ask the people who will going
Premium Cleanliness Laundry Washing