CASE STUDY I: CULTURAL DIVERSITY AT NIKKO HOTELS INTERNATIONAL Nikko Hotels international is a subsidiary of the Japan Airlines (JAL) Development Company‚ Ltd. It was created as JAL’s diversification and globalization strategy to strengthen the company’s marketing and financial position. Known for its aggressive global marketing and application of new technology in hotel operations‚ the company is determined to establish a worldwide network of hotels comparable in number to Hilton‚ Sheraton
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Tourism Management 22 (2001) 11}19 Integrating the tourism industry: problems and strategies George La!erty *‚ Anthony van Fossen Graduate School of Management‚ University of Queensland‚ St Lucia‚ Queensland 4072‚ Australia School of Humanities‚ Grizth University‚ Nathan‚ Queensland 4111‚ Australia Received 6 September 1999; accepted 15 December 1999 Abstract This paper addresses two interrelated issues in tourism development: horizontal integration within tourism’s component sectors
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HOSP 1120 – H & T Marketing Mini Project #1 - The Niagara Golf Trail Group Names: _____________________________________________________________________________________ Golf is one of Canada’s most popular sports. In the Niagara region alone there are approximately 40 golf courses. Between 2000 and 2007‚ golf in the Niagara region boomed. Golf courses flourished as the number of rounds played and overall profitability were at levels never seen before. Over the past three years‚ intense
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CONRAD HILTON * King of the Innkeepers * He became a successful hotelier after Word War II * 1946‚ he formed the Hillton Hotel Corporation * With the purchase of the Statler chain in 1954‚ he created the first major chain of modern hotels ELSWORTH M. STATLER * Father of Modern Commercial Hotel Industry. * He was the originator of the hotel chain concept known as Statler in year 1863-1928. * Opened his first hotel in Buffalo‚ New York in 1901. * In 1954‚ he sold
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A company stratregy is always a work in progress. Discuss A company strategy is the game plan management is using to stake out a market position‚ conduct its operations‚ attract and please customers‚ compete successfully‚ and achieve the desired performance targets. It means a company strategy consist of the competitive moves and business approaches that managers are employing to compete successfully improve performance and help to grow the business through three central questions as
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Ethics in the Hospitality Industry: Review and Research Agenda Mouna Knani1 1 Faculty of Business Administration‚ Laval University‚ Canada Correspondence: Mouna Knani‚ Faculty of Business Administration‚ Laval University‚ Quebec‚ QC‚ G1V 0A6‚ Canada. E-mail: mouna.knani.1@ulaval.ca Received: October 9‚ 2013 Accepted: January 6‚ 2014 Online Published: February 21‚ 2014 doi:10.5539/ijbm.v9n3p1 URL: http://dx.doi.org/10.5539/ijbm.v9n3p1 Abstract Practitioners in the hospitality sector rate ethics
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HTM 3205 Marketing for Hospitality and Tourism 2_2011 ASSUMPTION UNIVERSITY MARTIN DE TOURS SCHOOL OF MANAGEMENT AND ECONOMICS DEPARTMENT OF HOSPTIALITY AND TOURISM MANAGEMENT SYLLABUS 2/2011 Course Title Prerequisites Lecturer Contact Location Course Description HTM 3205 Marketing for Hospitality and Tourism HTM 3103 Consumer behavior in Hospitality and Tourism Industry A. Supaporn Y. ‚ A. Atjima S. CL1203‚ Tel: 02-723-2126 e-mail: A. Supaporn : yodpram@hotmail.com A. Atjima
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Hospitality management’s purpose has to do with accommodating and treating people in a way that is the most appropriate to the situation. It is one of the most growing industries and provides the employment of many. It now has attained a much higher status in society and demands high standards of work from its employees. I believe people in hospitality require: an enthusiastic attitude‚ friendly disposition‚ neat appearance‚ a willingness to work‚ confidence‚ cleanliness‚ personal hygiene‚ adaptability
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Human Resource for Hospitality industry due to: Unawareness regarding hospitality industry. Lack of awareness create social status problem. Lack of student counseling. No knowledge about the departments of hospitality industry. Poor knowledge about the institutes offering hospitality industry related courses. No time management. Carelessness regarding career. Unawareness of self capabilities. Lack of proper system to motivate people towards the hospitality industry. Problems
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11 Hospitality WHAT’S IT ALL ABOUT? Contents Page Hospitality information 2 Syllabus outline 3 Learning and assessment strategy 8 Learning assessment sequence 9 Video – ‘Where the bloody hell are you?’ 12 Video – ‘The Australian tourism industry’ 14 The relationship between hospitality and tourism 16 The relationship between the hospitality industry and other industries 18 Sectors of the hospitality
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