Background Company overview British Petroleum (BP) is the world largest retailer of gasoline in the United States. It ranks at the top of three global oil and gas industry. From the corporate watch website (2009)‚ it pointed out that almost 70% of the profits are gained from the US and Europe. In addition‚ BP is also devoted for aviation fuels and shipping aspects. It is reported that about 900 ports and more than 1400 airports have been supplied by the BP’s lubricants and fuels. Meanwhile
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Edexcel – Social Networking Childnet International leaflet activity cards Match the examples to these language techniques used in the text. Can you then sort them into two types of technique: those which are biased and those which are unbiased? Comment on their impact once you have matched them up. Fact Negative language An interpretation of a law for social networking sites Positive language Warnings about social networking sites Rhetorical question Reassurances for the
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Balanced score card What is a balanced score card? This is a strategic planning and management system that is used within an organization to create a clear perspective and an overview of the businesses performance and strategic goals. This management system enables the manager to analyse data and to align business activities to sustain the actual vision and strategy of the organization. The balanced scorecard aids the external and internal communications as it enables the manager to analyse what
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change [5marks] The ‘Balanced Score Card’ is a strategic performance management system that allows an organization to translate its Vision‚ Mission‚ Values and Strategies by providing a new framework‚ one that tells the story of the organisation’s strategy through the objectives and measures chosen. The balanced score card system was developed by Kaplan and Norton both Havard University professors in the early to mid 1990’s. The balanced score card uses measurement as a new language to describe
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makers‚ oil field service providers‚ and gas station operators - which have all enjoyed new profits. Leading the charge are the world ’s largest integrated oil companies: Exxon Mobil‚ BP‚ and Royal Dutch/Shell (Yahoo Finance‚ Industry Profile). British Petroleum (BP) is of one of the world ’s largest energy companies‚ providing its customers with fuel for transportation‚ energy for heat and light‚ retail services and petrochemical products for everyday items. Incorporated in 1909 in Great Britain‚ BP
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Punniyamoorthy‚ M Rowley‚ E.J. (2003) ‘Beds‚ insurance and coffee – a complete retail experience from Tesco online’‚ British Food Journal‚ Vol. 105(4/5)‚ pp 274-278 Seraphim‚ D Tuner‚ J.J. and Wilson‚ K. (2006) ‘Grocery loyalty: Tesco Clubcard and its impact on loyalty’‚ British Food Journal‚ Vol. 108(11)‚ pp 958-964 Valiris‚ G.‚ Chytas‚ P Vignali‚ C. (2001) ‘Tesco’s adaption to the Irish market’‚ British Food Journal‚ Vol. 103(2)‚ pp 146-163 Van Der Klink‚ M.R Witcher‚ B.J. and Chau‚ V.S. (2008)‚ ‘Contrasting
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British Petroleum British Petroleum is a company‚ which focuses mainly on petroleum‚ but has some interest in alternative energy. It is one of the world largest oil and gas companies‚ which serves over 13 million consumers in more than 100 countries. The market of alternative energy is not as well developed‚ nor as profitable as oil‚ but it is a good future investment with the recently raising environmental concerns. BP recognized this on time and entered the solar market in the year of 1973.( History
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Student’s name Professor’s name Course title Date British Petroleum (BP) case study British Petroleum (BP) is a global oil and chemical company with global headquarter in London and United States operation in Houston‚ Texas. BP owns numerous oil fields‚ refineries and chemical manufacturing plants worldwide. It is the largest company in the United Kingdom while BP America in U. S. is the largest BP division. BP operations as of 2013 were spread in over 80 countries around the world. The brands
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Balanced Score Card Week 4 A balanced scorecard is a critical foundation in guiding organizations strategic plan‚ it also provides a road-map for the completion of objectives. These objectives link the company ’s long-term goals originating from the company ’s vision‚ mission‚ and values. In developing the balanced scorecard for Cloward Cuts (CC) the following strategic objectives were set up as road-map for the company to use. Taken into consideration were the financial‚ customer value‚ processes
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British Petroleum (BP) Case Study Executive Summary This case study report examined a public relation management problem that British Petroleum (BP) faced since the oil spill accident happened in April‚ 2010. In addition‚ this thesis recommended possible solutions and implementation plans for BP to deal with the public crisis. On April 20‚ the explosion on the Deepwater Horizon drilling rig in the Gulf of Mexico led to the largest accidental release of oil into marine waters in history. As a
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