SALES ORGANIZATION STRUCTURE Introduction Once the sales plan has been formulated‚ the next logical step is to organize a sales force to achieve the enterprise objectives. Decisions must be made as to the type of sales tasks required to be performed and as to how the sales people should be grouped together to ensure effectiveness and efficiency. The scope of their sales responsibility‚ line authority and accountability must be defined so that the sales activities can be well coordinated. The
Premium Sales
The term Sales Promotion broadly refers to all those promotional activities which are undertaken to stimulate interest‚ trial or purchase of a product by the end user or other intermediaries in between. Besides advertising and personal selling‚ all other activities undertaken to promote a product can be classified under sales promotion! | |According to the Institute of Sales Promotion‚ "Sales Promotion comprises that range of techniques used to attain sales or marketing objectives in a cost effective
Premium Advertising
Final Paper Part 1 June 2015 Social Media and PR Introduction T.J. Maxx is an off-price retailer that specializes in offering brand name and designer fashions at prices that are normally 20%-60% off the department store price. As defined by their document “Background Information” on their website‚ off-price retailing is‚ “brand-name merchandise at great values‚ opportunistic buying‚ substantially lower prices than department and specialty store regular prices‚ rapidly changing assortments‚ aggressive
Premium Social media Department store Reach
Sale of Goods Act‚ 1930: It is an Act to define and amend the law relating to the sale of goods. It tells about the meaning of sale and goods‚ warranties and conditions‚ property transfer and includes the rights of unpaid seller. The contracts for the sales of goods are subject to legal principles similar to the all other contracts .This law is included in chapter VII of the Indian Contract Law‚ 1872[sections 2(5) and 3]. It first came into force from 1st July 1930. It has been re-enacted again
Premium Contract Contract law
Essay on the Nature of the Sales Environment. The purpose of this essay is to analyse the key aspects of sale environment‚ including the international sale and legal and ethical issues. Based on the above this essay will first look at the importance of selling environment in the UK economy‚ it then discus and analyse the techniques of sales control and measurements for evaluation‚ supported with practical examples. Every business in the world has some certain unique features‚ which has to be
Premium Sales
Introduction Sales promotion is one of the seven aspects of the promotional mix‚ which are advertising personal selling‚ direct marketing publicity/ public relations‚ corporate image and exhibitions. Sales promotions are short-term incentives that are done to encourage the purchase or sale of a product or service [P.DALOK 200]. Sales promotion can be used to inform‚ persuade‚ and remind target customers about the business and its market mix. Some common types of sale promotion include: Samples
Premium Marketing
TOM’s 1.2(in million) Integrated:50 Acc. * 100 = 5‚000 Clustered:500 Acc. * 20 = 10‚000 SMB:5‚000 Acc. * 5 = 25‚000 TOTAL Revenue = $ 40‚000 B) Sales Budget Integrated: 4% x 5‚000 = 200 Clustered: 3% x 10‚000 = 300 SMB: 2 % x 25‚000 = 500 How many Salespersons ?: Integrated: 50 Accounts x 1/ 1Acc. = 50 Managers Clustered: 500 Accounts x 1/ 5 Acc. = 100 Managers SMB: 5‚000 Accounts x 1/ 20 Acc. = 250 Managers TOTAL = 50 + 100 + 250 = 400 Managers reporting Tom’s organization is customer
Premium Sales
communication (IMC) and marketing tools on sales. Effect on sales Definition Advertising: advertising is a paid non-personal communication using various methods like (television‚ radio billboards and flyers) to reach the audience or the reader to have what we call in marketing brand awareness (the book pride w.and Ferrell o‚2006‚p189 and G.M.Brown AND F.A.Macina‚ Jan1940‚ 2) Personal selling: personal selling is a paid personal communication where there is a sales person who tries to convince the customer
Premium Marketing
Pakistan Sales Management Report Submitted By: Humair Ahmed Khan Kandhari M.Moiz-Ul-Haq Submitted to: Mr. Javed Mehmood Contents Acknowledgement 3 Vision and Values 4 Company Overview 4 Telenor Products and services 6 Products 6 Services 7 The Competition 9 The Hierarchy 11 Departments within different regions 11 The Sales Channels 12 The Sales Hierarchy 14 Selling Methodology 15 Prospecting 15 Qualifying 15 Foot in the door 15 Presenting the sales pitch 15
Premium Sales Mobile phone
Topic: Dismantling the Sales Machine Author: Brent Adamson‚ Matthew Dixon‚ and Nicholas Toman Dated: November‚ 2013 Source: Harvard Business Review Magazine Dismantling the Sales Machine Sales leaders have long fixated on process discipline. They have created opportunity scorecards‚ qualification criteria‚ and activity metrics—all part of a formal sales process designed to help their team members replicate the approaches of star performers. This is the world of the sales machine‚ built to outsell
Premium Sales Marketing