THE SUCCESS STORY OF PATANJALI : AN AYURVEDIC BRAND IN FMCG MARKET. Dr Pooja Ramchandani‚ Assistant Professor At HR College. INTRODUCTION : In a country like India‚ The Fast-Moving Consumer Goods (FMCG) market is amongst the most difficult markets to crack as there is no lack of competition in this market and conquering distribution remains an uphill task. However‚ the Patanjali success story stands out as an exception. Apart from it’s massive surge in the brand’s revenue over the past five
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TABLE OF CONTENTS CHAPTER | PARTICULARS | PAGE NO | 1 | LOGO OF THE COMPANY | | 2 | INTRODUCTION(VISION‚MISSION‚OBJECTIVE) | | 3 | BUSINESS | | 4 | PRODUCT AND MARKET PROMOTER | | 5 | EXPANSION AND FUTURE PLAN | | 6 | FINANCIAL DETAIL | | 7 | CORPORATE INFORMATION OF THE COMPANY | | 8 | SHARE PRICE ANALYSIS | | 9 | ACHIVEMENTS OF BUSINESS | | 10 | GRAPH AND CHART | | 11 | BIBLOGRAPHY | | Chapter-1 LOGO OF THE COMPANY
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CARIBBEAN STUDIES INTERNAL ASSESSMENT Name: Shari Hunt Proficiency: Advanced Territory: Jamaica School: Ardenne High School Candidate Number: 1000050804 Teacher: Mrs. Addams- Robinson Year of Examination: 2015 Title Page An investigation into the factors influencing the increase in the use of traditional medicine through the residents of Cassia Park in Kingston‚ Jamaica over the past 5 years.
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Naregamia alata‚ a glorious medicinal plant used by the ethnic groups from time immemorial. A proper phytochemical and pharmacological study is the need for scientific validation‚ which shall open new pharmacological avenues for this magnificent plant. Such studies are crucial for clinical experimentation and in the development of novel drugs. Bioactive flavonoids have been isolated successfully from Naregamia alata‚ which were further confirmed the presence of flavonoids as per the results obtained
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Traditional Chinese Medicine “Traditional Chinese medicine is a wide range of medicine practices sharing common concepts. It has been developed in China and is based on a tradition of more than 2‚000 years. Various forms of herbal medicine‚ acupuncture‚ massage exercise‚ and dietary therapies are included.”(From Wikipedia) Traditional Chinese medicine has been widely acknowledged and is different from modern medicine. The traditional Chinese medicine develops slowly now. The model of thinking
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1. ALOE VERA Description: Botanical name: Aloe Vera Family: Liliaceae SANSKRIT SYNONYMS Kumari‚ Grithakumari‚ Grihakanya PLANT NAME IN DIFFERENT LANGUAGES English : Aloe‚ Indian aloe Hindi : Gheekaumar‚ Ghikumari Distribution – Cultivated in the dry areas of India PLANT DESCRIPTION a perennial shrub with fleshy leaves and short stem. Leaves fleshy
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Western VS Alternative Medicine The Debate: Which approach is better? Amanda Watson Alternative Approaches to Disease HSC 3189 Brett Lieberman August 10‚ 2012 Western and alternative medicine approaches are both related to each other however‚ have been separated for decades. Imagine a set of twins being separated at birth. The two were meant to go hand in hand with each other; however society has separated them for profitable gains. Western medicine typically uses lifestyle
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Postmodernists have two new ways of dealing with health issues. One is called Ayurvedic Medicine and the other is called Therapeutic Touch. Ayurdic Medicine is focused on that everything in the universe is held together by a energy‚ and that this energy is flowing through us as well. Any imbalance causes physical effects (sickness‚ death‚ ageing.) Doctors of this practice use several tools to help improve this balance (stones‚ meditation‚ etc.) Therapeutic Touch deals with the same kind of energy
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Lagundi or Vitex negundo is a large shrub native to the Philippines which has been used as a traditional herbal medicine for centuries. Research on lagundi conducted by the Philippine Department of Health has suggested that the plant has a number of practical uses‚ and the use of lagundi is actively promoted by the government as a result. Outside of the Philippines‚ preparations of lagundi are sometimes available at stores which supply herbal medicines‚ or through practitioners of herbal and alternative
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Humoral‚ Anatomical and Germ Theories of Disease: The influence on today’s health and wellness. In humoral theory‚ individual diseases did not exist how we see them today. It was thought that if one of the four humors was out of balance‚ it would result in disease. The four humors are black bile‚ yellow bile‚ blood and phlegm. The basic theory was that the imbalance of one of these four humors was the root cause of all disease. Anatomical theory of disease is one that fights against the humoral
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