Brochure More information from http://www.researchandmarkets.com/reports/835361/ A Profile of the Indian Paint Industry‚ 4th Edition Description: - A decorative paint market of at least 2‚000‚000 tonnes by 2013 as international influences are established and consumers grow more adventurous; - Steady growth in the automotive market as Indian car ownership increases in line with affordability and infrastructure; - Strong growth in the Indian powder coatings segment‚ as new applications
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decision of paint‚ which lead the company to obtain a good financial position. To get a better position in this competitive market‚ companies should identify these factors and analyze them to find out the perception of the customers and it will also help the company to make a better performance according to the factors. In this research‚ the attitude measurement of the customers will be identified also. It will help to know the company’s position into the customers’ mind. Elite Paint is already in
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* 3. 1. OVERVIEW OF THE PAINTS INDUSTRY • The Indian paints industry is currently placed at Rs. 85.0 billion and has been showing consistent double-digit growth from 1991. The organized sector consists of 65-70% whereas the unorganized sector still controls a large portion of 30-35%. • The growth of the domestic paint industry is attributed to the boom in the housing sector and the strong growth in the automobile sector. The automobile sector has done well over past 10-years with an average growth
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CORPORATE STRATEGY INTERIM PROJECT REPORT on PAINT INDUSTRY Presented to Prof. Rishikesha T Krishnan Indian Institute of Management‚ Bangalore on October 14‚ 2013 By: PGP-1 Section–B Group 13 Arnab Dutta Goutham Raju M.Umayal Tikendrajit Deori (1311079) (1311089) (1311099) (1311133) Page | 1 Table of Contents Introduction................................................................................................................................. 3 Industry .
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Proposing Project Kansai Paint (Pvt.) Ltd: Kansai Paint is the number one paint company in Japan and is among top five paint companies in the world. Kansai Paints Pakistan is the single major OEM paint suppliers to the OEM industry in Pakistan with a market share of over 90 percent. Kansai Paints is a Japanese multinational corporation that was established in 1918. The company came in Pakistan in 1992 in automotive segment through an intermediary. In 2009 Kansai Paint Pakistan entered the market
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the extent to which absenteeism is reduced the success of an industry is assured. The Indian paint industry has come a long way from the days when paints were considered a luxury item. Today the awareness level on preventing corrosion through paints is relatively high‚ a development that should be a huge boost to the paint industry. Nerolac paints embarked its journey in 1920 as Gahagan Paints and Varnish Co Ltd.‚ at Lower Parel in Bombay. In 1930‚ three British companies merged to formulate
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Asian Paints Asian Paints PPG Pvt. Limited is leading player in the field of Protective Coatings‚ Powder Coatings‚ Floor Coatings and Road Marking Coatings. The company is 50:50 joint ventures between Asian Paints Ltd. and PPG Industries‚ USA. Asian Paints Ltd. is India’s largest and Asia’s third largest paint company with an unparalleled network‚ reach and market presence in India. PPG Industries‚ headquartered in Pittsburgh USA‚ is a global‚ multi-billion dollar‚ multinational company and a world
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Sri Lankan Paint Industry By Roshan Attanayake Industry Overview Size of Sri Lankan paint market‚ - Rs. 15 billion in value - 30-35 million liters in volume. Comprises of 60 manufacturers. 06 big players controlling 97% of the market. CIC Lankem - Dulux / Akzo / Glidden - Robbialac Asian Paints - Royale / Permoglaze Causeway Silicon Coatings Macsons Lanka - Luxury / Kenlux - Nippolac - Multilac 1 Industry Overview Decorative and industrial paint segments contribute 85% and 15% respectively
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Elite Paints Dear Ma’am‚ Here is the report on our dying brand Elite Paints which was the term report for the semester Fall’2013. In this report we have re-branded Elite paint which is a dying brand due to unattractive packaging and lack of marketing. Thus‚ we have re-launched Elite Paints with a new logo and slogan. We have covered the porters 5 forces model‚ Competitors analysis‚ point of parity‚ point of declaration‚ the market place and launching activities off the renewed Elite paints. By
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Report on Overall Business of Berger Paint 1.0 INTRODUCTION Berger is one of the oldest names in the paints industry and the country’s major specially paints business with products and ingredients dating back more than 200 years to 1760. Louis Berger‚ a German national founded dye and pigment making business in England. Louis Berger and Sons Limited grew rapidly with a strong reputation for innovation and entrepreneurship culminating in perfecting the process of making Prussian blue a deep
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