Institute of Management‚ Nirma University‚ Ahmedabad SERVICE MARKETING Project Proposal on “Customer Relation Management Practices in the Indian Fast Food Industry” Submitted To: Prof. Ashwini Awasthi Submitted by: Meghna Mavani (091227) 1 Project Title: Customer relation management practices in the Indian Fast-Food Industry. Introduction to the topic: Relationship marketing is emerging as the core marketing activity for businesses operating in fiercely competitive environments. On average
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Fast Food Shouldn’t Be Blamed! Do you blame McDonalds for those extra few pounds you gained last weekend? Well‚ you shouldn’t! In sites including College of Aces and CBS news they cover the importance of not blaming fast food industries for obesity. Ashely Welch from CBS news explains “...according to the study from the Cornell University Food and Brand Lab‚ junk food does not appear to be leading cause of obesity in the United States. Rather‚ the researchers suggest that the blame lies with Americans’
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English 60B April 29‚ 2013 Should Education Be a Desire or an Option? In Anita Garland’s essay “Let’s Really Reform Our Schools” she suggests that the school districts should deny the troubled students a spot in school. She says that troubled students should be denied a spot in school if they’re not going to put any effort in school and not show some respect to the people around them. I do agree with her suggestion! These students are just taking up space and wasting not only their
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Belisinnie Fast Food Holdings Sdn. Bhd. is owned by Mr. Razali Raja Jamaluddin. The owner started a franchise burger stall called the Long Burger. It started out as a stall in Johor but now has reached throughout the Malaysia. It has grown so fast because of the low franchising fee needed to franchise the stall. The burger stall concept is considered as easy to access and also cheaper than the fast food restaurants. Unlike the bigger competitor like McDonalds‚ the stall are not located inside a shopping
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Step #5: Argument Essay Final Draft Directions: Turn off the Track Changes feature. Copy your edited draft (from above). Paste it below and highlight it. Then in the Review tab‚ find the Changes group and select Accept All Changes from the Accept drop-down menu (if you are using Microsoft 2003‚ on the Reviewing toolbar click Accept Change). Sign the honor statement below. Then‚ open your Argument Essay Rubric and copy and paste it after the honor statement . Save the changes to this document
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There should be a ban on fast food advertising during children TV programmes. Do you agree? Advertisements are everywhere. Billboards‚ Newspapers‚ Pamphlets and most importantly television. However‚ there are many people who are concerned about fast food ads‚ that are running during children programmes. Concerned about children’s wellbeing‚ people want a ban on fast food advertisements during children programmes. This is because of the addiction‚ the amount of money being wasted and that children
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Identification of Strategic Alternatives SWOT Analysis 5. Recommendations Short Term Medium Term Long Term 6. References 1. Introduction The following is a report on the fast food market and more specifically McDonalds. This report aims to establish the strength of the fast food market and the strength of McDonalds within this market. It will help to establish what objectives McDonalds can strive towards in the future. The report consists of: a look at
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Extra tax on fast food Nowadays people always are overweight or obese. A big reason of this is unhealthy food like a Big Mac‚ Hamburger etc. Too much of any of those can cause serious health problems which a lot of people of the world today suffer from. The real problem is why are people making these choices? It’s simple‚ unhealthy food is cheaper than healthy food in many cases. Is it a good idea to introduce a fast food tax‚ or do unhealthy food observe to remain cheap and free of extra tax
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What is fast food and why is it so popular? Fast food refers to food that can be prepared and served quickly. Fast food restaurants usually have a walk up counter or drive-thru window where you order and pick up your food. Fast food restaurants are popular because they serve filling foods that taste good and don ’t cost a lot of money. However‚ fast food is usually cheap because it ’s often made with cheaper ingredients such as high fat meat‚ refined grains‚ and added sugar and fats‚ instead
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PROJECT PROPOSAL GUIDELINES Introduction What you wish to achieve in the document. This should be brief. E-Menu is an innovation to revolutionise the way in which menus are being digitalised in order to attract more and more customers for an unusual dining experience. It is focused on making the very best customer experience possible. Background Information Write briefly about the custodians of the system i.e. those whom you are developing the system for. If it is a company write what it does
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