THE ESTABLISHMENT OF A LAUNDRY SHOP IN TANJAY CITY: A FEASIBILITY STUDY In Partial Fulfillment Of the Requirements of Methods of Research Proposal Subject Presented to Dr. Romario Ybañez By: PRIM ROSE THERESE R. SARMIENTO MARIAN FATIMA L. AGUILAR EDUARD JOSEPH V. NARCISO JULIUS L. REMOTICADO OCTOBER 2011 CHAPTER I THE PROBLEM AND ITS SCOPE Introduction The Filipinos are keen when it comes to cleanliness. Almost every day households do particular routines of cleaning up in order to avoid diseases
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“Team Marketplace Assignment” “Tide vs. Store Brand” Laundry detergent is a very necessary item and can be found in many varieties at local grocery stores. However‚ some brands tend to overpower others. During our team marketplace assignment we compared two different detergents at two different locations. We compared Tide and the generic brand detergent at both Harris Teeter and Food Lion. We compared the differences and similarities of each brand. We also observed the positioning‚ prices‚ promotions
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OFF PREMISE LAUNDRY OFF PREMISE LAUNDRY * OPL MEANS LAUNDRY WHICH IS NOT PRESENT INSIDE THE HOTEL PREMISES. * THESE CATERS TO HOTELS ON A CONTRACT BASIS. * THEY CHARGE RATE ACCORDING TO THE TYPES OF LINEN / ARTICLE. * THEY CATERS TO MAINLY THOSE HOTELS WHERE SOMETIMES GUEST FLOW IS VERY LOW AND SOME RESORTS AND SEASONAL HOTELS ARE INCLUDE IN THIS. * MANY HOTELEIARS DOESNOT WANT TO INVEST A HUGE AMOUNT ON LAUNDRY SETUP SO THEY GO WITH OPL SERVICES. DEMERITS
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Chapter I I Summary: A. Name of the firm NJD Laundry Shop A business is one of the most fundamental things to be arranged in starting a business. NJD Laundry Shop as the major name of the business‚ originated from the Name of the owner abbreviation Nilda Javelona Dela Fuente. NJD Laundry Shop is a unique‚ simple and easy to to remember. People will easily visualize what the business is about and it will aid to their memory. It includes information that the business does and can easily be
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Scanning the Marketing Environment Who are the primary competitors? How to ascertain their strategies‚ objectives‚ strengths and weaknesses‚ and reaction patterns? What are the key methods for tracking and identifying opportunities in the macro-environment? What are the key demographic‚ economic‚ natural‚ technological‚ political‚ and cultural developments? The Marketing plan Market survey Segmentation Identifying needs and wants Targeting Choosing a target market(s) Developping a market
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Macro Environment: “The major external and uncontrollable factors that influence organisations decision making and affects its performance and Strategies” is called Macro Environment. Macro Environment can be studied through different analysis‚ there are several but mainly used are PESTLE analysis and SWOT analysis. Sainsbury’s Overview: Sainsbury’s was established by John James and Mary Ann in the year 1869 as a small dairy shop. In very short time the store became popular for selling good and
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Procter and Gamble: Tide Four-in-one Laundry Sheets Marketing Plan Marketing 500 Strayer University February 20‚ 2013 Table of Contents I. Executive Summary Page 3 II. The Company Page 4 III. Marketing Objective Page 6 IV. Customers Page 7 V. SWOT Analysis Page 9 VI. Competitors Page 12 VII. Targeting Page 13 VIII. Positioning Page 16 IX. Product Page 18 X. Price Page 20 XI. Breakeven Analysis Report
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Laundry Chaos I usually do most of my laundry on Saturday and when I do I have to be very particular in how I put away my clothes in order to have enough space. I organize my clothing into three categories: closet clothes‚ dresser clothes‚ and miscellaneous apparel. I have to be careful that I do not put to many clothes in any category so that I utilize my space effectively. When I fold pull my clothes out of the dryer I first look for the closet clothes. This includes jeans‚ slacks‚ dress
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The market environment is a marketing term and refers to all of the forces outside of marketing that affect marketing management’s ability to build and maintain successful relationships with target customers. The market environment consists of both the macroenvironment and the microenvironment. Microenvironment refers to the forces that are close to the company and affect its ability to serve its customers. It includes the company itself‚ its suppliers‚ marketing intermediaries‚ customer markets
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0Lecture 3: Marketing Environment Scanning of the Marketing Environment – Opportunities or threats? Environmental Forces—Firms must monitor six major forces in the broad environment: Demographic Political-Legal Economic Technological Socio-Cultural Natural 1. Demographic Environment The main demographic force that marketers monitor is population because people make up markets. Marketers are keenly interested in the: Size and growth rate of populations in cities‚ regions‚ and nations. Age distribution
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