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    Hernández 11th Grade English November 25th‚ 2013 There’s no flesh or blood within this cloak to kill. There’s only an idea. Ideas are bulletproof. An idea is a thought or suggestion as to a possible course of action. It is an aim or a purpose. And as the notorious anarchist‚ “humble vaudevillian veteran” and “vestige of the vox populi” says‚ they are bulletproof. The concept of an idea is an impalpable matter that lies on the thoughts of the encephalon of the human being. An idea arises in a spontaneous

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    Mac Donald’s Company 1) Economic Environment Even with current economic condition‚ M’cDonalds remains optimistic. According to Business Times (2009)‚ “McDonalds Malaysia expects its delivery service business to jump 40 per cent this year as its new call centre can handle more orders.” They invested over two million ringgit for setting up the new call center. In addition the Managing Director Azmir Jaafar‚ said the company “plans to invest 8 million ringgit this year to open between 15 and 20 new

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    flexible weighted vest. This article gives you a thought of what they are‚ what they can improve the situation you‚ what practices are enhanced by wearing one and what to consider while picking one. What are they? They’re similar to sleeveless shirts with pockets into which you can put overwhelming plates‚ making the vest consistently heavier with every additional plate. Commonly the weight added ranges from 5 to 30 pounds and is expanded in increases between these. These vests are the best‚

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    production processes and product innovation affect a business. • Ethical – what is regarded as morally right or wrong for a business to do? For instance should it trade with countries which have a poor record on human rights? Changing External Environment Markets are changing all the time. It does depend on the type of product the business produces‚ however a business needs to react or lose customers. Some of the main reasons why markets change rapidly: • Customers develop new needs and wants

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    changeable marketing environment (Lovelock‚ 2002). The marketing environment can be assumed as a flexible system. Just like the human body which may die if it fails to adjust to environmental modifications‚ so the business also may lose if it does not adapt to external and internal changes (Sowell‚ 2011). Sargeant and Jay (2004) stated SWOT analysis contains specific indicators as to the key determinants of success in the company whereas most authors defined the marketing environment comprising

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    6: There are three different marketing channels: Communication‚ Distribution and Service. There are six different environmental factors: Demographic‚ economic‚ political-legal‚ technological‚ natural‚ socio-cultural. 7: Major social forces: Network information technology Globalization Deregulation Privatization Heightened competition Industry convergence Retail transformation Disintermediation Consumer buying power Consumer participation Consumer resistance Deregulation

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    Scanning the Marketing Environment  Who are the primary competitors?  How to ascertain their strategies‚ objectives‚ strengths and weaknesses‚ and reaction patterns?  What are the key methods for tracking and identifying opportunities in the macro-environment?  What are the key demographic‚ economic‚ natural‚ technological‚ political‚ and cultural developments? The Marketing plan Market survey Segmentation Identifying needs and wants Targeting Choosing a target market(s) Developping a market

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    Macro Environment: “The major external and uncontrollable factors that influence organisations decision making and affects its performance and Strategies” is called Macro Environment. Macro Environment can be studied through different analysis‚ there are several but mainly used are PESTLE analysis and SWOT analysis. Sainsbury’s Overview: Sainsbury’s was established by John James and Mary Ann in the year 1869 as a small dairy shop. In very short time the store became popular for selling good and

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    The market environment is a marketing term and refers to all of the forces outside of marketing that affect marketing management’s ability to build and maintain successful relationships with target customers. The market environment consists of both the macroenvironment and the microenvironment. Microenvironment refers to the forces that are close to the company and affect its ability to serve its customers. It includes the company itself‚ its suppliers‚ marketing intermediaries‚ customer markets

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    0Lecture 3: Marketing Environment Scanning of the Marketing Environment – Opportunities or threats? Environmental Forces—Firms must monitor six major forces in the broad environment: Demographic Political-Legal Economic Technological Socio-Cultural Natural 1. Demographic Environment The main demographic force that marketers monitor is population because people make up markets. Marketers are keenly interested in the: Size and growth rate of populations in cities‚ regions‚ and nations. Age distribution

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