Whisky (Scottish English) or whiskey (Irish English) is a type of alcoholic beverage distilled from fermented grain mash. Different grains are used for different varieties‚ including barley‚ malted barley‚ rye‚ malted rye‚ wheat‚ and maize (corn). Whisky is aged in wooden casks‚ made generally of white oak‚ except that in the United States corn whiskey need not be aged. Whisky is a strictly regulated spirit worldwide with many competing denominations of origin and many classes and types. The unifying
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Scotch yoke From Wikipedia‚ the free encyclopedia Jump to: navigation‚ search Comparison of displacement and acceleration for a Scotch Yoke compared with a crank and slider The Scotch yoke is a mechanism for converting the linear motion of a slider into rotational motion or vice-versa. The piston or other reciprocating part is directly coupled to a sliding yoke with a slot that engages a pin on the rotating part. The shape of the motion of the piston is a pure sine wave over time given a constant
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What is a Single Malt Scotch Whisky ? | | A Single Malt Scotch Whisky is the product of one specific distillery and has not been mixed with whisky from any other distilleries. The greatest concentration of malt whisky distilleries can be found in the Speyside region of north-east Scotland‚ with Highland‚ Lowland and Islay being the other main malt whisky producing zones. Each of these regions has its own particular distinctive style of malt whisky and although it is not possible for two malts
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Introduction: Scotch whisky is whisky made in Scotland. In Britain‚ the term whisky is usually taken to mean Scotch unless otherwise specified. In other English-speaking countries‚ it is often referred to as "Scotch". ------------------------------------------------- Factmeter: ------------------------------------------------- Excellent whiskies are made by similar methods in Japan‚ but they cannot be called Scotches. ------------------------------------------------- The only type of whisky which
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PART A: PESTEL analysis on the external business environment of Malaysia based whisky industry. Political factors • According to International Trade and Industry Minister Datuk Mustapa Mohamed (2010)‚ there will be no tariff reduction on the export of alcohol from Malaysia. This will become a threat to the whisky industry in Malaysia as the price of the whisky will remain high in global market and thus they will lose the competitive advantage on it. The demand of their products will drop as the
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challenges faced by the Australian whisky industry. Today‚ the Australian whisky has its own identity and place in the whisky market of Australia. The industry is young and is currently operated on small scale basis. There is presence of imported brands that has saturated the industry. There are several challenges to the market due to changing consumer behaviour and focus on quality and innovation. The study aims at understanding the current situation of the Australian whisky market and critical challenges
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Murray‚ Victor & Walkowski CC Research Proposal Due: 9/4/14 Canadian Club Whisky Purpose: The purpose of the research is to explore and understand consumer appeal and adoption of Canadian Club. In order to accurately propose how to re-energize the brand‚ we plan to examine why Canadian Club is such a popular whisky amongst older age groups‚ and look at what led to the continuous decline in sales of the once prominent whisky brand. Background: Canadian Club has experienced declining sales for
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with the highest degree of manufacturing excellence‚ backed by 5 generations of master blenders‚ the finest liquor makers in the Philippines. For over 150 years‚ Destileria Limtuaco’s excellent brand portfolio consists of distilled spirits‚ whiskies‚ brandies‚ gins‚ rums‚ vodkas‚ tequilas‚ cocktails‚ herbal and sweet wines‚ and the original medicinal wines. These products are produced strictly following special manufacturing processes and well-guarded formula developed by the master blenders
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Term Paper on ‘Signature Whisky’ Abstract The term paper on ‘Signature Whisky’ presents information regarding the brand Signature Whisky ‚ its history‚ development‚ success story and how it repositioned itself in the market to gain the brand equity. The brand is associated with some of the premium lifestyle events of the country like McDowell Signature Indian Derby‚ racing event in the country‚ IPL Signature Fashion Tour and various other events in the country. All this has resulted into a great
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TASK 1 I) The Islay Whisky Company Ltd Marginal Cost Statement for 1 unit Type of whisky Basic reserve Original reserve Special reserve £ £ £ Revenue 6.95 14.95 23.95 Variable Cost Direct materials 1.80 3.95 5.40 Direct labour 3.60 3.65 7.75 Direct expenses 0.80 1.25 1.75 6.20 8.85 14.90 Contribution 0.75 6.10 9.05 Diagram.1 II) The Islay Whisky Company Ltd Marginal Cost Statement for units Type of whisky Basic reserve Original reserve Special
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