[pic] Keele University Management School Marketing & Operations MAN 40037 Marketing & Operations Management – 2012 |Course Tutor |Andrew Wagg | |E Mail Address |a.l.wagg@ippm>keele.ac.uk | Contents The Marketing Context 1.1 Introduction 8 1.2 The Marketing Environment 11
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Answer the following questions based on the film Enron: The Smartest Guys in the Room (2005). 1. (a) Describe the ownership structure at Enron. (b) How did the ownership structure contribute to the Enron scandal? (15 points) When Enron became a publicly traded company‚ the employees and executives had more incentive to manipulate earnings and financials. With the shift in structure‚ there were more external stakeholders to satisfy‚ which caused the company to focus on short-term results‚
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August 8 Name: Student ID: Question 1 (15 Marks) Answer the following questions: a) What is a stack? b) What is the purpose of the stack pointer? c) What type of instruction is used to retrieve data from the stack? d) What addressing modes can the JMP instruction use? e) How is the stack pointer affected by the JSR instruction? f) What is a nested subroutine? g) What are the two methods by which microprocessors handle I/O operations? h) Write a program segment that will: read in data from the switch
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Girls’ Generation’s “I Got a Boy”: Grabbing Attention from Boys and Girls Alike The girls are back and better than ever. Girls’ Generation is a group of girls in a widely known pop group from Korea. Although most of their songs are in Korean‚ their name has also reached most parts of Asia‚ Europe‚ and the U.S. This is their first single since 2011 and they came back strong with an entertaining video‚ catchy song‚ and one of their best choreographies to catch everyone’s attention. One of the
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The central text for this project is the film Enron: The Smartest Guys in the Room by filmmaker Alex Gibney. This film investigates‚ documents and then exposes the many moves that led to the collapse of Enron. The director focuses on the chief leaders of the corporation as his principal characters in order to develop the story as a human tragedy. Throughout the course of the film‚ each leading character is revealed. All players were found to be distinct in their strategies and methods. However
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provide an in-depth review of Wal-Mart’s ethical challenges at home and abroad along with how Wal-Mart continues to make corporate social responsibility a priority in its business across the globe. The teams review begins with the history of Wal-Mart‚ which can be traced back to the 1940s when Sam Walton began his career in retailing. In May of 1950‚ Walton purchased a store in Bentonville‚ Arkansas and opened Walton ’s 5 & 10 (Tribble‚ 1990). The company steadily grew throughout the 60’s and 70’s through
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Effects of the Enron Scandal (Kassie) The Enron scandal had a great effect on the United States‚ with an impact on individuals from the consumer level to those running the company as well as the stock market and investors. Throughout the scandal‚ 4‚500 employees lost their jobs and investors lost approximately $60 billion dollars within a few days. The loss of such a large sum of money meant the loss of old-age and retirement security for many of the investors who put their money and faith in the
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List terms discussed in class with an explanation/definition and at least one example from either class readings or from outside sources. setting physical space and time Setting time and place‚ physical space Foreshadowingadvanced sign or warning of what is to come in the near future. ’Dramatic irony’ reader/audience knows but the characters do not dramatic irony reader/audience knows something the character is unaware of. Verbal Irony literal meaning of the words is different from the intended meaningLiteral meaning
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Enron The affect of the unethical behavior of the profitability of Enron was that the third party “outside” independent auditors was not able to backup and have accounting financial statements‚ some of those auditors and financial institutions may have been misled by the corporation’s net income. If I was an accountant for this company I would have followed regulated federal security laws‚ and if failed to provide prove of documents or financial statements‚ I would admit to my mistakes but also
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The new director was keen to explore more customers. They audit and certificate more accounts and made larger profits for their company. Andersen guaranteed the accounts for dishonest company from John DeLorean to Enron and WorldCom. The code of ethics which Andersen against are: 1. Standard I (A) Knowledge of the Law. Members and Candidates must understand and comply with all applicable laws‚ rules‚ and regulations (including the CFA Institute Code of Ethics and Standards of Professional Conduct)
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