A Project Report on Working Capital of Bharat Pump and Compessor Ltd.

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TABLE OF CONTENTS

PREFACE

ACKNOWLEDGEMENT

BOARD OF DIRECTORS

ORGANIZATION CHART OF BPCL

INTRODUCTION OF COMPANY

CUSTOMER OF BPCL

PRODUCT PROFILE

QUALITY ASSUARANCE

SWOT ANALYSIS

STRATEGY FORMULATION

MARKETING STRATEGY

MANAGEMENT PROBLEM

SEGMENTATION

RECOMMENDATION

PERFORMANCE HIGHLIGHT

FINANCIAL AND PHYSICAL PERFORMANCE REPORT

CONCLUSION

CERTIFICATE OF APPRECIATION

BIBLIOGRAPHY

PREFACE

The instrument of government owing property is nothing new. It is almost as old as human civilization itself. We have reference of public places and buildings such as the great bath and municipal halls in the towns valley civilization which also happens to be one of the oldest human civilization of the world.

The Nehruvian vision was based on the principal mixed economy, with the public sector laying the foundation of the development of and private sector taking the baton from the public sector. BPCL was established with this very vision in its backdrop. The company was established to produce pumps , compressors and gas cylinder which were mainly use in core industries such as oil exploration, refineries, fertilizers, atomic power stations, and so on.

As an MBA student I have got the opportunity to undertake my summer assignment of BPCL, Naini, Under the initial impression, it was a challenge for me when I was given to study the marketing strategy of the company.

With this great responsibility on my shoulders, I have tried to present working capital of the BPCL.
I hope this report will not become the just another academic document but will in all practicability prove to be a use full tool for giving direction to the BPCL, which is the earnest call from the depth of my heart.

With this feeling in my heart I once again pray for the bright future of BPCL.

BRIJENDRA SINGH

ACKNOWLEDGEMENT

Before I thank anybody for the compilation of this work I would like to thank Almighty for providing me all the necessary help and guidance. It is grace only that I have completed this work.

An understanding of the study like this never the outcome of the effort on an individual ;rather it bears the imprint of a number of individuals who directly helped me in completing the present study . I would be falling in my duty if I do not say a word of thank to all those whose sincere advice made my training peroid a real educative and pleasurable one.

I take this opportunity to express my profound sense of gratitude and respect to all those who played an important role in giving me the right direction, assistance and coopration during the course of my training and for sharing their experience,knowledge and expertise with me.

It is my great privilege to express my deep sense of gratitude ,sincere thanks , heartly love for my guide “Mr. R.P.Singh (Training Manager),Mr.Indrasen Singh (Finance manager),Mr.M.K.Saxena (Design Department)for this inspiration ,invaluable guidance co=operation throughout the course of my project. I express my sincere thank to my Parents and my friends.

I would also like to express my regard to Mr.R.C.Sharma Director of FMT, Mr.Y.M.Tripathi, the training and placement-in-charge & the Coordinator of my faculty and Mr.R.K.Singh ,Faculty of my Institute for his constant encouragement and support.

I am deeply indebted to “B.P.C.L., NAINI, ALLAHABAD.” for having the faith in me and letting me work on the training.
BRIJENDRA SING

INTRODUCTION

Bharat Pumps and Compressors Limited, (the public sector enterprise) was incorporate in 1970. The factory is situated in the trans yamuna area of Naini Allahabad. The company has started its Business from 1973....
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