Subhash Chandra is the founder of Zee TV, India's first private TV channel. India's leading media mogul Subhash Chandra was a one-time rice trader in Haryana and is credited with launching India's satellite television revolution. His other business interests include packaging, theme parks, lotteries and cinema-multiplexes. He also makes no bones about his background, preferring to speak Hindi than English and smoking 'bidis.'
The founder Chairman of Essel Group of Industries having interests in packaging, entertainment parks, satellite television, cable TV distribution, movie production, multiplexes, education, animation, publishing, satellite and online Lottery, Subhash Chandra was born on 30th November 1950, in Hisar,Haryana.
He left his studies after completing his 12th. He went on to start his own vegetable oil unit when he was only nineteen years old and soon ventured into export of food grains. In 1981, his visit to a packaging exhibition led him to set up Essel Packaging Limited. It later merged with the Swiss group Propack A.G, and was renamed as Essel Propack Limited.
Subhash Chandra launched Zee Telefilms Limited in October 1992 as a content supplier for Zee TV - India's first Hindi satellite channel. Subash Chandra was the first in India who sought to harness the huge business potential of satellite television channels. Before the launch of Zee TV viewers in India were under the firm grip of Doordarshan, the state-controlled terrestrial network. It was Subhash Chandra's vision that helped give birth to the satellite TV industry in India and inspired others to follow suit.
He went on to set up amusement parks in India. He decided to foray into broadcasting and was successful in leasing a transponder on AsiaSat owned by Star TV. India's first private satellite television channel Zee TV started off on 2nd October 1992. Soon three new channels, Zee News, Zee Cinema and Music Asia were launched and these are... [continues]
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