We'Ve Got Mail - Always

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We've Got Mail--Always

Is e-mail a blessing or a curse? Last month, after a week's vacation, I discovered 1,218 unread e-mail messages waiting in my in box. I pretended to be dismayed, but secretly I was pleased. This is how we measure our wired worth in the late 1990s--if you aren't overwhelmed by e-mail, you must be doing something wrong.

Never mind that after subtracting the stale office chitchat, spam, flame wars, dumb jokes forwarded by friends who should have known better and other e-mail detritus, there were perhaps seven messages actually worth reading. I was doomed to spend half my workday just deleting junk. E-mail sucks.

But wait--what about those seven? A close friend in Taipei I haven't seen in five years tells me he's planning to start a family. A complete stranger in Belgium sends me a hot story tip. Another stranger offers me a job. I'd rather lose an eye than lose my e-mail account. E-mail rocks!

E-mail. Can't live with it, can't live without it. Con artists and real artists, advertisers and freedom fighters, lovers and sworn enemies--they've all flocked to e-mail as they would to any new medium of expression. E-mail is convenient, saves time, brings us closer to one another, helps us manage our ever-more-complex lives. Books are written, campaigns conducted, crimes committed--all via e-mail. But it is also inconvenient, wastes our time, isolates us in front of our computers and introduces more complexity into our already too-harried lives. To skeptics, e-mail is just the latest chapter in the evolving history of human communication. A snooping husband now discovers his wife's affair by reading her private e-mail--but he could have uncovered the same sin by finding letters a generation ago.

Yet e-mail--and all online communication--is in fact something truly different; it captures the essence of life at the close of the 20th century with an authority that few other products of digital technology can claim. Does the pace of life seem ever faster? E-mail simultaneously allows us to cope with that acceleration and contributes to it. Are our attention spans shriveling under barrages of new, improved forms of stimulation? The quick and dirty e-mail is made to order for those whose ability to concentrate is measured in nanoseconds. If we accept that the creation of the globe-spanning Internet is one of the most important technological innovations of the last half of this century, then we must give e-mail--the living embodiment of human connection across the Net--pride of place. The way we interact with each other is changing; e-mail is both the catalyst and the instrument of that change.

The scope of the phenomenon is mind-boggling. Worldwide, 225 million people can send and receive e-mail. Forget about the Web or e-commerce or even online pornography: e-mail is the Internet's true killer app--the software application that we simply must have, even if it means buying a $2,000 computer and plunking down $20 a month to America Online. According to Donna Hoffman, a professor of marketing at Vanderbilt University, one survey after another finds that when online users are asked what they do on the Net, "e-mail is always No. 1."

Oddly enough, no one planned it, and no one predicted it. When research scientists first began cooking up the Internet's predecessor, the Arpanet, in 1968, their primary goal was to enable disparate computing centers to share resources. "But it didn't take very long before they discovered that the most important thing was the ability to send mail around, which they had not anticipated at all," says Eric Allman, chief technical officer of Sendmail, Inc., and the primary author of a 20-year-old program--Sendmail--that still transports the vast majority of the world's e-mail across the Internet. It seems that what all those top computer scientists really wanted to use the Internet for was as a place to debate, via e-mail, such crucially important topics as the best...
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