Mass media plays such a big part in the United State from the tabloids to the television, people begin to fall under all the miss guided information. Umberto Eco talks about how he knew this man, he looked so familiar and he could put a face to a name, when really he realized it wasn't someone he knew personally but someone he knew of. Thanks to the media, Eco decided to give us the information which we seem to look beyond, since we are so use to the exposure.
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