Good morning, we will give a presentation about
the Tucker Knox Corporation case as described in
the book of Donald Brown. We will first give a short
introduction to this case, after which we will describe
the problems they face and the causes for these
problems. Then we will try to describe how their
systems are affected. We will also present some
changes and alternatives for the management team
of Tucker Knox Corporation and how to apply these
alternatives. Last but not least we will give a short
Tucker Knox Corporation is a world leader in
automotive breaking-systems and manufacturing,
they are supplying breaking systems to car manufacturers.
The organization is one of the leading automotive breaking system companies and hold the number 1 position in the
market share. In this case analysis, we will tell about the problems in both the macro- and micro perspectives.
- The first macro problem we come up with is the
Political turbulence within the organization. Because the
company has faced many changes in top-
management there is a lot of confusion and uncertainty
surrounding the organization and it´s environment.
- The second macro problem is about the possible
Retention of the Market share in a sharply priced
competitive market. This problem has turned down the
profit and has a negative effect on the market image.
- The first micro problem is associated with the assembly
operations, the company bears high labor cost that
ultimately increases the cost of the goods they produce
- Also Tucker Knox Corporation is facing problem
related to the management position. In a way that the
current manager does not have a strong technical background.