Tim Hortons Corporate Social Responsability

Topics: Tim Hortons, Corporate social responsibility, Social responsibility Pages: 2 (562 words) Published: November 9, 2012
Tim Hortons Corporate Social Responsibility
Corporate Social Responsibility (CSR) is a process with the aim to embrace responsibility for the company's actions and encourage a positive impact through its activities on the environment, consumers, employees, communities and stakeholders. Tim Hortons understands well this concept and the importance of corporate social responsibility. Making a True Difference is the way Tim Hortons defines sustainability and responsibility and the overarching framework that brings together all of our programs and initiatives. Making a True Difference helps guide us on our corporate social responsibility journey, supports our overall vision to be a quality leader across all sectors in Canada and sustain our mission to deliver superior quality products and services for our guests and communities.

Making a True Difference initiative include the following programs to help individuals, communities and the planet:

Tim Hortons Children’s Foundation: The Foundation is a non-profit, charitable organization committed to providing a fun-filled camp environment for children from economically disadvantaged homes. •Local Programs: Tim Hortons is proud to support local initiatives that make a difference like: Tim Hortons Smile Cookie, Free Summer Swimming, Timbits Minor Sports Program, Earn-a-Bike Program, Remembrance Day, etc. •Sponsorships: Tim Hortons believes in giving back to the communities by participating in events, such as community festivals, or partnering with groups, such as minor sports teams, that are important to the community as a whole. •Coffee Partnership: The overall vision of the Tim Hortons Coffee Partnership is to help build sustainable coffee communities by supporting coffee farmers in key areas that will improve their coffee business and their lives. •Aboriginal Relations: Tim Hortons have been working on implementing a meaningful, structured and long-term partnership with the Aboriginal community. •Animal...
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