After watching the video “The Persuaders”, I realized that I am “persuaded” all the time to buy specific products. Marketing companies always want to make sure that their advertisement gets to people. They target the consumer incredibly. They know where you live, what you like, what products you buy or what services you consume. If you watch YouTube videos, you know what I am talking about. For example, I was looking information of the iPhone 7, and hours later I was watching a YouTube video and all the ads were about the iPhone 7. The purpose …show more content…
People from marketing companies are smart because they mix advertising with entertainment and emotionally connect with consumers. This is how they can turn any service into the best. Have you ever found yourself up at 2a.m. watching TV and there was nothing entertaining to see, then, you find a channel where they are telling you to consume a specific service, but in an entertaining way and you keep watching? At the end, you think that you are going to buy or pay that service even though you may not need it. It is because it was 2a.m. and you fell asleep watching the program. Unfortunately, the American culture is "advertiser-friendly”. It means that people consume the advertised: food, products, services,