The American Red Cross: Benefits Of Business Ethics
The American Red Cross (ARC)
Tyneca M. Allen Dr. Jack Huddleston
HRM 522
January 26, 2014
Determine the impact of this event on ARC’s “benefits of business ethics” (employee commitment, investor loyalty, customer satisfaction, and bottom line). The impact of this event on ARC’s “benefits of business ethics” (employee commitment, investor loyalty, customer satisfaction, and bottom line) in short, a stakeholder obligation to fulfill its charter’s expectations and deliver these promises effectively and efficiently. Charitable donations fund the nonprofit’s operations and volunteers comprise 95 percent of its workers. The ARC staff and volunteers need to be well managed by capable directors and executives within ARC (Ferrell, …show more content…
For more than a day afterwards, failed to activate the specialized teams. In the days and weeks following the attacks, the ARC was continually criticized for its management of the financial donations (Ferrell, et al., 2011). The communication of how much of the funds would go to the actual relief of the victims and their families, failure to communicate appropriate points of contact for each agency, and electronically accepting the donations capacity during the incident should have been handled differently. Effective planning would help with future communication on events as …show more content…
The Internet is efficient and cost-effective and is being used by the ARC to communicate more. They now have a website and a blog and a Facebook presence. ARC rely on online media to communicate with the world at this point. American Red Cross has really embraced social media and proud of the free flow of information and discussion rather than taking the approach that dialogue is a bad thing. Their social media policy is pretty cutting-edge and one of the best in class among non-profits (Debra Hughes interview, 2012). Giving reports to the public as to how the progress of the disaster. For example in this report during the super storm Sandy; "This is a large amount of money to be spent in such a short period of time, but as has been seen in other disasters, recovery is a marathon, not a sprint," McGovern said. "For example, the Red Cross recovery work for Hurricane Katrina lasted five years, work in Haiti is now in its third year, and the Red Cross is still helping people in Joplin after a 2011 tornado there. However long it takes, the Red Cross is committed that money donated for Sandy will stay in those communities to help the people affected by this disaster,"(PR Newswire,
Tyneca M. Allen Dr. Jack Huddleston
HRM 522
January 26, 2014
Determine the impact of this event on ARC’s “benefits of business ethics” (employee commitment, investor loyalty, customer satisfaction, and bottom line). The impact of this event on ARC’s “benefits of business ethics” (employee commitment, investor loyalty, customer satisfaction, and bottom line) in short, a stakeholder obligation to fulfill its charter’s expectations and deliver these promises effectively and efficiently. Charitable donations fund the nonprofit’s operations and volunteers comprise 95 percent of its workers. The ARC staff and volunteers need to be well managed by capable directors and executives within ARC (Ferrell, …show more content…
For more than a day afterwards, failed to activate the specialized teams. In the days and weeks following the attacks, the ARC was continually criticized for its management of the financial donations (Ferrell, et al., 2011). The communication of how much of the funds would go to the actual relief of the victims and their families, failure to communicate appropriate points of contact for each agency, and electronically accepting the donations capacity during the incident should have been handled differently. Effective planning would help with future communication on events as …show more content…
The Internet is efficient and cost-effective and is being used by the ARC to communicate more. They now have a website and a blog and a Facebook presence. ARC rely on online media to communicate with the world at this point. American Red Cross has really embraced social media and proud of the free flow of information and discussion rather than taking the approach that dialogue is a bad thing. Their social media policy is pretty cutting-edge and one of the best in class among non-profits (Debra Hughes interview, 2012). Giving reports to the public as to how the progress of the disaster. For example in this report during the super storm Sandy; "This is a large amount of money to be spent in such a short period of time, but as has been seen in other disasters, recovery is a marathon, not a sprint," McGovern said. "For example, the Red Cross recovery work for Hurricane Katrina lasted five years, work in Haiti is now in its third year, and the Red Cross is still helping people in Joplin after a 2011 tornado there. However long it takes, the Red Cross is committed that money donated for Sandy will stay in those communities to help the people affected by this disaster,"(PR Newswire,