Super Size My Life : the Mcdonaldization of Society

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Loni Bauer
Date: 04-10-2013
Sociology Assignment W2-2

Super-Size my WorldMcDonaldization Of Society

Growing up I have always lived in a very small town, just to the north of our beloved city Chicago. It was a huge city full of hustle and bustle. Whenever I would visit the city I would feel so rushed, and crowded. Now that I’m older I am used to a fast paced life. I always drive to school, I am always on a busy campus, and I always am being pulled in so many directions it makes my head spin! I can see the highs and lows in the whole MDoS (McDonaldization of Society).It truly is something that a lot of us have grown accustomed to. Whether it be a fast food restaurant or a store, these small shops has grown into large conglomerates to supply us with two things. Convenience and low prices. But unfortunately, when it comes to most places you can’t always find quality with quantity. Because even though it tastes good (sometimes) McDonalds is not good for anyone who eats it. I have fallen victim to the sirens call of their new spicy chicken sandwich they’re only a dollar so I don’t have to pay much money to get more than one to fill myself. In a society that caves to good deals because of how expensive and time consuming everything is. People have no time to actually sit down and eat at the table with their families, or even cook the meals to start.What I’m trying to get at is, that we really brought this upon ourselves whether we like it or not. It’s not something that will easily go away, and to be honest I don’t think it ever will.MDoS consists of these four things.

Efficiency: This is Optimal Method for completing a task. When a company is geared towards minimizing your time. In McDonalds case it’s the fastest way to go from hungry to full in a short amount of time (Ritzer, 2000)While sometimes this is a great thing, I personally don’t like food. I don’t really enjoy eating food, so I want to spend as much time not doing it as possible. So the fact that I...
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