Study of Pidilite

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Vision

In order to support the aggressive growth plans & restructuring initiatives, a large number of professionals have been added to Pidilite talent pool in the last few years.

Global facts on Pidilite

Ranks 131st among India’s Top 500 listed companies, including those in the private and public sector (ET 500, published by the EconomicTimes in March 2007)

Over two-third of the Company’s sales comes from products and segments it has pioneered in India.

Market leader in all segments of adhesives and sealants in India for over 30 years.

Fevicol is the largest Adhesives brand in Asia.

Fevicol ranked 24th among the Top 150 brands in India (Most Trusted Brands Survey The Economic Times, May 30, 2007).

Advertising for Fevicol consistently wins awards at both the national and international level.

Market leader in the retail segment of the construction chemicals business in India. Extensive distribution network – over 2,000 distributors servicing 4,00,000 dealers and retailers in all parts of India.

Manufacturing plants in India, USA, Brazil, Thailand, Singapore and Dubai.

Strong overseas presence with Branches and Subsidiaries in 10 countries and manufacturing plants in 6 countries.

Growing exports, with good presence in the SAARC region and Middle East.

ROCE has been consistently above 20% for the last 10 years.

About Pidilite Industries Ltd.

Pidilite Industries Limited has been a pioneer in consumer and specialties chemicals India. Over two-third of the company’s sale come from products and segments it has pioneered in India. Its product range includes Adhesives and Sealants, Construction and Paint Chemicals, Automotive Chemicals, Art Materials, Industrial Adhesives, Industrial and Textile Resins and Organic Pigments and Preparations. Most of the products have been developed through strong in-house R&D. Pidilite is also growing its international presence through acquisitions and setting up manufacturing facilities and sales offices in important regions around the world. Fevicol is now the largest selling adhesives brand in Asia.

History

1969: The Company was incorporated as a private limited company on 28th July under the name of Parekh Dychem Industries Pvt. Ltd., to acquire and take over on a going concern the business carried on by a partnership firm M/s. Parekh Dychem Industries established in 1961 and having a factory in Mumbai. The Company was promoted by Balvantray Kalyanji Parekh along with his brothers. The brand names are being Fevicol, Fevibond, Fevigum, Pidifix, Pidivyl, Pidicryl, Acrolise, etc.

The Company undertook to set up synthetic resin project with a capacity resin project with a capacity of 3000 TPA at Mahad Industrial area in Raigad district, Maharashtra. Also undertook to set up a constructions chemicals project at Taloja industrial area, Taloja, Maharashtra.

1984: Three other companies in the same group viz., Kodivita Pvt. Ltd., erstwhile Pidilite Industries Ltd., and Triveni Chemicals Ltd. Were amalgamated with the Company effective 1st July, 1st April 1989 and 1st April 1992 respectively.

Effective 1st July, Kondivita Pvt. Ltd. amalgamated with the Company after necessary approvals. The shareholders of erstwhile Kondivita Pvt. Ltd., were allotted 41,000-15% preference share of Rs 10 each and 19,500 shares of Rs 10 each.

54,000 I and II Pref. - 4% shares allotted to promoters. 26,000 No. of equity shares allotted to promoters originally: 26,000 Rights shares issued in prop. 1:1 in 1980, 52,000 bonus shares issued in proportion 1:1 in 1981.

1985: I & II Pref. 4% shares redeemed. 12% redeemable shares upgraded to 15%. 19,500 No. of equity shares and 41,000-15% Pref. shares allottee to Kondivita Pvt. Ltd. on amalgamation. 54,000-15% Pref. shares allotted to promoters & in lieu of 1st and 2nd 4% Pref. shares.

1986: The Name of the Company was changed to PDI chemicals private limited on 1st July, and then to PDI...
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