Learning outcome 1
Critically assesses the nature, scope and need for strategic business management and planning in international profit and non-for-profit organisations. * Explain the scope, nature and characteristics of strategic business management * Analyse the different level of strategy
* Apprise the international dimensions of strategic business management * Appraise the distinctions between profit and non-profit organisation * Identify classical contemporary models, concepts and tools * Distinguish prescriptive and emergent theories of corporate strategy
Learning outcome 2
Critically evaluates classic and contemporary models, concepts and tools in Business strategy and planning.
Learning outcome 3
Appraise process by which organisations identify their goals and values. * Evaluate organisational mission, vision and strategic intent * Clarify processes identify their goals and values of the organisation * Appraise theories supporting to vision, mission and objectives * Appraise the influence of stakeholders
* Examine the influence of corporate governance
Learning outcome 4
Critically analyse the impact of political, economic, social, technological, environmental and legal factors on an organisation. * Evaluate influence of the external environment on organisational strategy * Appraise the use of techniques to analyse the external environment * Identify the sensitivities of the organisation to environmental change. * Analyse the approaches to forecasting environmental change * Appraise determinants of national advantage.
Learning outcome 5
Identify the key force that represent both opportunities and threats to organisations whether for profit or non-for-profit. * Evaluate the SWOT analysis
* Match SWOT to organisation competence
* Appraise techniques to identify the source of competition to organisation * Evaluate the turbulence of environmental change and the impact on...
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