Sparkle With Steph
Abstract
` Sparkle with Steph has an opportunity to experience stability in the handmade market. Other company's within the same industry have closed to save costs. To continue the success within the organization this paper will identify the value discipline, generic strategy, and grand strategy, and a recommendation that will help Sparkle with Steph continue to succeed in a fluctuating market.
Strategic Choice and Evaluation Sparkle with Steph continuously faces decisions selected from the factors that would make the company more attractive to align with the company's vision. The organization can overextend itself when attempting to provide the best service, quality product, and affordable cost, which could result in failure. It is important that the company uses strategic planning to focus on objectives for long-term preparation and success. Sparkle with Steph has become established in the handmade industry, but to continue to grow it is important that long term objectives examined. This paper will identify the best value discipline, generic strategy, and grand strategy Sparkle with Steph.
Value Discipline An alternative approach to generic strategies referred to as value disciplines resulting from strategies …show more content…
Low cost is a strategy that is incorporated into the Sparkle with Steph's culture towards a driven organization. For low-cost differentiation provides customers with a selection of product at competitive prices. To market product, "advertising plays a major role in a company’s development and differentiation of its brand, many strategists use celebrity spokespeople to represent their companies" (Pearson & Robinson, 2013, p. 197 para. 4). This strategy will enable the company to maintain the uniqueness and knowledge to think outside the box. Providing innovative and creative products will help the organization receive more from the generic
` Sparkle with Steph has an opportunity to experience stability in the handmade market. Other company's within the same industry have closed to save costs. To continue the success within the organization this paper will identify the value discipline, generic strategy, and grand strategy, and a recommendation that will help Sparkle with Steph continue to succeed in a fluctuating market.
Strategic Choice and Evaluation Sparkle with Steph continuously faces decisions selected from the factors that would make the company more attractive to align with the company's vision. The organization can overextend itself when attempting to provide the best service, quality product, and affordable cost, which could result in failure. It is important that the company uses strategic planning to focus on objectives for long-term preparation and success. Sparkle with Steph has become established in the handmade industry, but to continue to grow it is important that long term objectives examined. This paper will identify the best value discipline, generic strategy, and grand strategy Sparkle with Steph.
Value Discipline An alternative approach to generic strategies referred to as value disciplines resulting from strategies …show more content…
Low cost is a strategy that is incorporated into the Sparkle with Steph's culture towards a driven organization. For low-cost differentiation provides customers with a selection of product at competitive prices. To market product, "advertising plays a major role in a company’s development and differentiation of its brand, many strategists use celebrity spokespeople to represent their companies" (Pearson & Robinson, 2013, p. 197 para. 4). This strategy will enable the company to maintain the uniqueness and knowledge to think outside the box. Providing innovative and creative products will help the organization receive more from the generic