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Sales Force Case

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Sales Force Case
CASE 3
Salesforce

1. How does Salesforce.com use cloud computing?

Cloud computing refers to the use of different software applications over the Internet.
Salesforce.com provides CRM and other software applications using the software-as-a-service business model over the Internet, which eliminates the need for companies to heavily invest in up-front hardware and software and reduces the time to implement new programs and maintain them. Subscribers to Salesforce.com only are required to pay a monthly user subscription fee and it will provide them with access to the Salesforce.com cloud through a standard Web browser or a mobile handheld device. Businesses using the Salesforce.com’s cloud have an easier time scaling their system as they increase or decrease their workforce, as the only adjustment needed is the number of subscriptions.

In addition to the CRM system, Salesforce.com offers some customization of its software so companies can adjust the software to their unique business processes. There are three types of clouds: Sales cloud, Service cloud, and the Custom cloud. The Sales and Service clouds helps businesses improve sales and customer service respectively, whereas the Custom cloud (aka Force.com) provides a venue for customers to develop their own applications for use within the broader Salesforce network. 2. What are some of the challenges facing Salesforce as it continues to growth? How well will it be able to meet those challenges?

Some of the challenges facing Salesforce are the increased competition from traditional industry leaders like SAP, IBM and new comers who are trying to replicate their business model like NetSuite, Salesboom.com. Salesforce also needs to provide a 24/7 service with no outages and protecting the system from security attacks. Finally, Salesforce needs to expand its business model into other areas. Salesforce is working on some of these challenges by teaming up with Google and combining its services with

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