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Robin Hood - Strategic Case

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Robin Hood - Strategic Case
Strategic Case

The Situation

"
 Who? Robin Hood and his managers  Their motto : « Rob the rich and give to the poor »  When ? 2nd year of his insurrection  Where ? Sherwood forest. He began to build his army  What ? Conflict : Robin Hood’s band vs. Sherrif => Objective : To put an end to Sherrif’s power

Organization

"
ROBIN HOOD : Ruled in supreme
 He takes important decisions

Tom BOWER Intelligence & scouting

Little John Discipline & archery control

Sean Flint Finance & loot management.

Sam BAKER Responsible of sourcing

Main Problems

"
 A growing army BUT increasing problems
Problems related to the growth of the army - Loss of concentration and vigilence in decline - Lack of discipline - Exceeding the food capacity - Major encampment - Loss of control over his troops Environemental Issues - 2nd year of fight - The Sheriff is more powerful & organised - Travelers find other alternatives to escape Robin Hood - Exhaustion of food resources - Financial resources in decline

Porter’s five forces

"
Substitutes: Anyone

Suppliers:
3 kind of suppliers: Rich people ,food suppliers& people

Rivalry:
Sheriff & Prince Jon High threat

Buyers: Low threat

New entrants: Barons who

SWOT "
Strength – Weaknesses – Opportunities - Threats

Strength

"
 Group cohesion :
 Common values  High motivation

 Good Hierarchy :
 A chief, Robin Hood, manage and delegate  A treasurer, Sean Flint, in charge of the payment : no conflict  A steward, Sam Baker, responsible of provisioning the band  A kind of micro-army, leaded by Little John, to guard the camp  A « CIA » service, developed by Tom Bower

 High skill level of the band, expertise in the archery  The fame of the Merrymen increase strongly :
 Increasing of the band size  Becoming a serious resistant-band  Raise of the strike force

Weaknesses

"
 The band’s organization :
 Lack of coordination in

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