Undoubtedly noodles are a popular food in the world. The business of noodles is heating up as more and more households are opting for it as convenient snacks for home, school tiffin and guests. Noodles are now consumed by many health-conscious people, especially job holders, as an afternoon meal because it helps save time. According to Wikipedia, archeologist found earthenware bowl containing the world’s oldest known noodles, measured roughly 4000 years in Asia. Wheat noodles in Japan were adopted from a Chinese recipe by a Buddhist monk as early as the 9th century. Instant noodles were invented by Monofuku Ando and first marketed in Japan in 1958.
Objective of the study
Objective of the study is to understand the present market scenario of foreign brand noodles in Bangladesh market.
Types of Noodles
According to Wikipedia; noodles can be classified according to primary ingredient such as: a. wheat b. Rice c. Buck wheat d. Others (Acorn noodles, tadpole noodles, Shirataki noodles) But for Bangladeshi market, noodles can be divided in to two such as: - instant and stick.
Fig: 1: Dried Pasta
Fig:2: Fresh Pasta
Fig: 3: Maccheroni
Flavor of Noodles & Pasta
Noodles lover often add various ingredients, such as egg, vegetables or meat, to vary the taste and make it more nutritious but in foreign and local noodles have many flavors, such as:
g. Fried onion
i. Tom Yan
k. Dal Samber
l. Sweet and sour
m. Dal Atta noodles etc
Bangladeshi people are fond of noodles but they are not much familiar with Pasta. Pasta is come from Italy. It is kind of a generic term for noodles made from unleavened dough of wheat or buckwheat flour and water, sometimes with other ingredients such as eggs and vegetable extracts. Pastas include varieties, such as ravioli and tortellini, which is filled with other ingredients, such as ground meat or cheese.
Pasta is typical of different cultures and countries, but the most famous varieties and recipes come from Italy. There are hundreds of different shapes of pasta with at least locally recognized names. Such as:- spaghetti (thin strings), maccheroni (tubes or cylinders), fusilli (swirls), and lasagne (sheets). Gnocchi and spatzle are sometimes considered pasta; they are both traditional in parts of Italy.
Pasta is categorized in two basic styles: dried and fresh(fig 1-2) Dried pasta made without eggs can be stored for up to two years under ideal conditions, while fresh pasta will keep for a few days under refrigeration. Pasta is generally cooked by boili It is already very famous in European country and as the Bengali people are food lovers and huge fan of spicy foods it will be a great suite for the people of Bangladesh.
|Nutrition Facts-Fashion Food & Maggi | |Fashion Food |Maggi | |Serving Size: 65g |Serving Size: 65g | |Amount per Serving |Amount per Serving | |Calories 270 Calories from Fat 90.0 |Calories 286 | | |Calories 270 Calories from Fat 93.6 | | |% Daily Value | |% Daily Value | |Total...
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