Rationale and Introduction of Business Intelligence

Topics: Business intelligence, Data management, Dashboard Pages: 2 (352 words) Published: March 5, 2012
Chapter one - Rationale and introduction of the report

In the current competitive market, Effective and usable business intelligence dashboards increases the company’s bottom line. In current BI Culture Dashboards are the ultimate tools for promotion of business intelligence culture within an organization. As they display information in an understandable and intuitive way. Basic Definition of Dashboards can be stated as a panel where all information about company might be stored at and presented in the simplest way possible to facilitate the management. The simplest charts that were being used in the beginning had nothing in common with today's complex solution, but there was only a time needed for change to come. As the advanced graphical tools as people have started attaching weight to functionality instead of appearance. Influences of Dashboards on companies are:

Increase in their efficiency and productivity thanks to automation •Save time due to reduced number of reports required
Resign from static reports
Trace new trends with detailed reports
Concentrate on facts, not form (graphics)
Easily understand strategy statements

My Report covers the basic functionalities of a general OLTP database and the steps to generate the Data warehouse for the same and the main purpose of the report is to able to create and demonstrate the dynamic Dashboard which can be setup on any OLTP or data warehouse with the help of the Middleware which will be created during the process and which will be explained letter in the report. The whole flow of the middleware and the dashboard will be represented and explained in brief in the next coming chapters. For the purpose of creating the Data warehouse, and demonstration of the Middleware and Dashboard I will be using OLTP Database for a fictitious bicycle manufacturer (Adventure Works Cycles). Scenarios include Manufacturing, Sales, Purchasing, Product Management, Contact Management, and Human Resources. I...
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