Preview

Principles of Marketing

Satisfactory Essays
Open Document
Open Document
849 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Principles of Marketing
Recently, a friend showed me the results of a survey of employees around the world. When it comes to what motivate staff to give their best at work, the following Top 10 motivating factors were identified:

Appreciation or recognition for a job well done Being in the know about company matters An understanding attitude from the management Job security Good wages Interesting work Career advancement opportunities Loyalty from management Good working conditions Tactful discipline

It seems that, in Asia, not enough emphasis has been placed in these areas. Some of these factors are self-evident. However, some need elaboration to clarify what employees are really looking for and what business owners and managers can do to make these factors happen.

Appreciation or recognition for a job well done
Recognition is not only to make employees feel good about their work and accomplishments. That is only a by-product. We recognize and praise because we want to reinforce a particular effort or result that helps the business. The more these specific behaviors are recognized, the more frequently an employee will repeat them.

This is the other side of the coin of why we discipline employees. It's because because we want to discourage specific behaviors that do not add value to the business.

In Asian cultures, many bosses and managers do not receive recognition or praise in their upbringing, and have perpetuated the myth that appreciation is not an important aspect of job. The typical view is that there's no need to recognize or praise employees for doing the job they're supposed to do well. That's what the paycheck is for! These bosses have had no positive role models in their work experience that reinforces appreciation, recognition or compliments for a job well done.

But in today's global marketplace, desire for such positive work experience is becoming more and more a reality.

Being in the know about company

You May Also Find These Documents Helpful

  • Powerful Essays

    Riordan 9 Step

    • 5044 Words
    • 21 Pages

    Motivation and Rewards have a direct impact on employee satisfaction which in turn related to employee productivity. Never before has the market been so competitive that organizations nowadays have to make it to where employees would want to stay. Recent trends of globalization, outsourcing, and the like have just magnified the need of organizations to remain competitive not only in their service that they provide but in providing service to its key stakeholders- the employees.…

    • 5044 Words
    • 21 Pages
    Powerful Essays
  • Powerful Essays

    Bus-208

    • 12399 Words
    • 50 Pages

    According to this equation, motivation, ability, and environment are the major influences over employee performance.…

    • 12399 Words
    • 50 Pages
    Powerful Essays
  • Better Essays

    By recognizing worker’s hard work and accomplishments, incentives ought to be given to demonstration gratitude and it’s also a technique to reinvest into workers. Having good workers can provide one of the utmost competitive…

    • 1204 Words
    • 5 Pages
    Better Essays
  • Good Essays

    This report has been asked for by my manager to determine the benefits to the…

    • 979 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Recognition is key to an employee’s success. Team members will search out recognition from me. If I do not regularly give out positive recognition for accomplishments, my employees will eventually…

    • 2208 Words
    • 7 Pages
    Good Essays
  • Powerful Essays

    This short paper is an overview of Southwest Airlines, its strategy, and what role Human…

    • 4497 Words
    • 17 Pages
    Powerful Essays
  • Good Essays

    It's true that people don't come with instruction manuals, but don't fret. Human behavior, albeit unpredictable, is a process like any other part of an operation and can be managed as such. Gaining an understanding of this process will help produce a stress-free and profitable working atmosphere. If an employee is engaging in behavior to achieve something (positive reinforcement), he or she will constantly try to improve in order to attain more of it. But if an employee is trying to avoid a penalty, he or she will only work hard enough to avoid the consequence, essentially producing only the bare minimum.…

    • 1737 Words
    • 7 Pages
    Good Essays
  • Better Essays

    Motivational Methods Paper

    • 1084 Words
    • 31 Pages

    One of the most important roles in management may be the use of employee motivation. Without the motivation of employees a business can potentially fail or not succeed as it needs to. It is important for management staff members to motivate the employees while remembering that each employee is an individual and that all motivational techniques may not work the same on all employees. Having a range of motivational techniques can help to improve the stability of a motivational method or methods. Performing as a great manager means that the manager is in tune with not only the business and consumers, but also the employees on all levels of the business. Knowing one’s employees and their needs and wants as an employee can ease the decision of which motivational methods to use and implement. If I were to choose three motivational methods to implement from a management stand point, I would choose utilization of employee questionnaires, constant share of praise and appreciation, and the implementation of changing employee titles. Letting employees know that they are appreciated and valued can go a long way for many businesses and companies.…

    • 1084 Words
    • 31 Pages
    Better Essays
  • Good Essays

    Perfect Pizzeria

    • 663 Words
    • 3 Pages

    In the end, research has shown that it works when over-rewarded employees produce more high quality service and under-rewarded employees tend to decrease their input. Managers should recognize what actions taken that will help motivating the employees. Managers should try to tie the rewards to employee performance; when the rewards should be relative to the amount of effort demonstrated by the employee. The managers should implement regular meetings with the employees and discuss goal setting and personal development. The employees should be able to set goals for their team or themselves and try and personally develop. A reward and recognition plan will help in increasing good performance that is noticed and shared by…

    • 663 Words
    • 3 Pages
    Good Essays
  • Better Essays

    Creating a Social Program

    • 1545 Words
    • 7 Pages

    When designing a reward system for a human service organization it is important to note that persons who work in the human service industry do so because it makes them feel good to help others and to achieve positive results. It is important that employees receive bonuses and pay raises for their accomplishments, however receiving praise and recognition is important as well. Applauding employees who help to create an environment conducive of high performance, and persistently meets expectations, will go a long way in motivating other employees, and creating a positive work environment.…

    • 1545 Words
    • 7 Pages
    Better Essays
  • Satisfactory Essays

    BIG BISON RESORT: FINDING THE KEY TO WHAT EMPLOYEE VALUE MD FARISHZAN BIN ISMAIL NORMAN SHAH BIN MAT RADZI WAN NUR SAIDAH BINTI WAN MOHD ZAINUDIN MAHIRAH ATIQAH BINTI MOHD LOT OVERVIEW OF BIG BISON RESORTS CASE STUDY:…

    • 351 Words
    • 6 Pages
    Satisfactory Essays
  • Satisfactory Essays

    * The need for recognition: A pat on the back for a job well done. To receives recognition for an outstanding performance or for walking an extra mile.…

    • 331 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    The team is composed of four team members and one team manager; Mike, James, Mary, Katy and Barb. The team does a good job staying motivated and satisfied, and also performs well. However, there are moments the team struggles due to differences in attitudes, emotions, and values. The team manager strives to implement ways to keep the team where it should be. The plan will address the ways to keep the team motivated, satisfied and preforming well.…

    • 794 Words
    • 4 Pages
    Good Essays
  • Satisfactory Essays

    The Value of Thank You

    • 293 Words
    • 2 Pages

    According to this article, there are multiple reasons (benefits) to make a point and thank your employees. To start off with, it can increase the pride and self esteem that your employees feel about themselves and their work. Employees experience personal appreciation and recognition knowing that his/her performance has been taken notice of. It also strengthens relationships between employees and supervisors. And at times when raises, bonuses, and promotions aren't suitable for everyday occasions a simple "thank you" can substitute for these rewards. Saying "thank you" can also rub off on others and become an example for other employees to copy. When it comes to confronting dissatisfactory performance, things may go smoother if your employee knows that you are not constantly in a habit of pointing out only the bad things they have to offer, but are willing to thank them for there hard work and dedication. "Thank You's" also reaffirm the values required in the employee's role and can make clear to them the atmosphere you are promoting in you organization. A "thank you" can serve as a preventative maintenance being that the more you reinforce an employee's satisfactory work so that it becomes a habit, the quicker you will prevent employees from getting off track and creating problems. Employees may also feel a constant and lasting pressure to continue their good work so that their supervisors do not change their minds about the way they feel about how well they have performed for them. In conclusion saying "thank you" is a lot more than just being polite, it serves as a reinforcement to the employees to continue doing a good job, and makes for a happy and respectable work…

    • 293 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Nike shoes: A person is looking for footwear that he will use for athletic activities. This is his need. He chooses to buy a pair of Nike shoes because he wants a popular brand and he wants the added functions that Nike shoes promote.…

    • 3253 Words
    • 14 Pages
    Good Essays

Related Topics