Pia Swot Analysis

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  • Topic: Pakistan International Airlines, Flag carrier, Karachi
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  • Published : January 9, 2013
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PIA2/23/2012
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Change Management| Pakistan International Airlines|

Contents
Introduction3
History3
A New National Flag Carrier for Pakistan3
PIA’s First International Service4
Historic Firsts and Unbroken Records4
Safety Management System at PIA4
Ushering In a New Era of Growth and Development5
Organizational Structure:6
Board Of Directors6
Managament7
Product and services7
Hajj and Umrah Operations7
PIA around the world8
PIA CARGO SERVICE8
PIA Speedex8
NUMBER OF EMPLOYEES8

Introduction
Pakistan International Airlines Corporation commonly known as PIA is the flag carrier airline of Pakistan. The airline has its head office on the grounds of Jinnah International Airport in Karachi. And operates scheduled services to 24 domestic destinations and 38 international destinations in 27 countries across Asia, Europe and North America. Its main bases are at Karachi, Lahore and Islamabad/Rawalpindi. PIA has been ranked as a 3-star airline by Skirted, the world's official airline and airport reviewer The airline's secondary bases include Peshawar, Faisalabad, Quetta, Sialkot and Multan, from which it connects the metropolitan cities with the main bases, the Middle East and the Far East. The airline is owned by the Government of Pakistan (87%) and other shareholders (13%). It employed 18,043 people as of May 2008. History

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Top of Form
On 23rd October 1946, a new airline was born. Initially registered as a pilot project in Calcutta, Orient Airways Ltd. had at its helm Mr. M.A. Isfahan as Chairman and Air Vice Marshal O.K. Carter as General Manager. The new carrier's base remained in Calcutta and an operating license was obtained in May 1947. A New National Flag Carrier for Pakistan

Orient Airways was a privately owned company, with limited capital and resources. It could not be expected to grow and expand independently. It was then that the Government of Pakistan decided to form a state-owned airline and invited Orient Airways to merge with it. The outcome of the merger was the birth of a new airline, through PIAC Ordinance 1955 on January 10, 1955. In addition to transport activities, Orient Airways had established the nucleus of overhaul and maintenance facilities and acquired trained pilots, engineers and technicians, measures which proved to be a great asset for PIA during its teething phase. PIA’s First International Service

The year 1955 also marked the inauguration of the fledgling airline's first scheduled international service - to the glittering, glitzy capital city of London, via Cairo and Rome. Initially, there was much criticism, as the public could not comprehend or justify the need to operate an international route when, in their opinion, other projects vital for a developing country should have been given a higher priority. However, PIA's focus was, and continues to be, to serve the Pakistani community at large. The provision of transportation to expatriates has remained one of the foremost priorities of the national airline. Moreover, PIA earned substantial foreign exchange through international services, which it invested in the purchase of aircraft and spare parts, as fleet expansion was a grave necessity for the airline. Historic Firsts and Unbroken Records

In 1962, finding the upper winds forecast favorable, PIA set out to break the record for the fastest flight between London and Karachi. With representatives of FAI (Federation Aeronautique International) on board to monitor the official timings, PIA completed the flight in 6 hours, 43 minutes, 51 seconds, a record which remains unbroken to this day. In 1966, a system of feeder services linking eight new points in West Pakistan was introduced. By this time, the airline's Viscounts were proving inadequate owing to traffic growth, and had to be replaced by Tridents. The airline continued up the growth curve, receiving two Fokker F-27s, two Boeing...
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