Perodua mainly produces minicars and superminis and therefore does not actually directly compete with Proton. They do not actually produce any in house designs or engineering for their main components (i.e. engine, transmission). Historically, Perodua cars are badge engineered from existing Daihatsu designs. Daihatsu originally held a 20% stake in Perodua, increasing this to 25% in 2001 and then to 35%. In 2004, the Toyota Avanza started being assembled by Perodua in their factory in Rawang for the Malaysian market.
Perodua headquarters is located on an 138-hectare site in Sungai Choh, Rawang, Selangor Darul Ehsan. It houses among others Perodua corporate building, R&D testing laboratories and styling studio, vehicle test track, manufacturing plant, engine plant, pre-delivery inspection area, vehicle distribution stockyard and parts warehouse.
Perodua Sales Sdn Bhd (PSSB) is responsible for the sales, marketing, and distribution of
all Perodua vehicles as well as after sales service and spare parts operations.
Perodua Manufacturing Sdn Bhd (PMSB) is the company responsible for the
manufacturing of Perodua vehicles.
Perodua Engine Manufacturing Sdn Bhd (PEMSB) undertakes the assembly of the
vehicle engines and also manufacturing of selected engine component parts. Workforce
As of 30...