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Panera Bread Case Study Summary

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Panera Bread Case Study Summary
MGMT: 479: Strategic Management
Panera Bread. Still Rising Fortunes?
Kokou T. Klu
Columbia College

Recommendation for issues facing the company.
Finding of facts, and recommendation.

The cruise line industry is, without a doubt, one of the most popular and prosperous tourist industries in America today. According to the American Association of Port Authorities (AAPA). I have been hired as a strategic management consultant by Carnival Cruise Line which is the biggest cruise line in the world. The company currently has a robust name and the SWOT analyses look very fabulous. As a consultant of the Company I can guide the CEO of the company regarding the introduction
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It is difficult for company to enter this industry because the demanding capital to start this business is not cheap since you have to build a whole ship to start it. But the rivalry among the different company is the big burden for Carnival and we need to deal with it. We need to work with the oil industry, make bigger ship that can carry more people, especially with the rise of the oil market. Carnival need to work on it safety record. Safety should be paramount for the success of the company. With the Senate Commerce Committee chairman complaining of the cost to the U.S. Coast Guard of reacting to Carnival 's 90 "serious events" in the last five years and the Costa Concordia disaster in Europe. We need to start populating the message to customer about how hard we are working to take our safety standard to a different level. We need to abide by U.S. and local laws in order to get the confidence of the people and different governments. For the last 10 years, the cruise industry has been monitored for many types of law violations, such as employment, consumer, health and safety violations. Violations of these laws can put a bad stamps on our ship name and we can be fine a colossal amount of money or even get criminal penalties from it. It seem like lately, every time you click on CNN, you have the cruise industry in the headlines, sinking somewhere or folks disappearing from nowhere. Lot of crimes and the safety records is not good. In June 2003, Senator Rockefeller of West Virginia introduce a Consumer Protection Legislation Ahead of Commerce Committee Oversight Hearing on the Cruise Industry. The hearing, titled, “Cruise Industry Oversight: Recent Incidents Show Need for Stronger Focus on Consumer Protection”, will focus on challenges the cruise industry continues to face, including a lack of consumer protections, the need for accurate crime reporting, and safety issues that

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