The Faculty of College of Business Administration and Accountancy
In Partial Fulfillment
Of the Requirements for the Degree
Bachelor of Science in Business Administration
Major in Marketing Management
(March 19, 2013)
In partial fulfillment of the requirements for the courser
Product and Development Planning this study entitled Feasibility Study has been prepared and submitted by:
Bundoc, Norilyn S.
Castillo, Shiela C.
Domingo, Charlene Dianne C.
Domingo, Jhellyn L.
Evangelista, Marjorie L.
Reyes, Michaela Seerian L.
Sagun, Rose Ann
Whose grade for the paper is
Project Study Moderator
Accepted in partial fulfillment of the requirements for the Degree of Bachelor of Science in Business Administration Major in Marketing Management
Department of Marketing ManagementCollege of Business Administration and Accountancy Introduction /Preface
2.0 The Executive Summary
2.1.1 Project Background
Name of the Product: Puto Doughnut
Type of Business Organization: Partnership Location of the Project: N.E Pacific Mall Proponents: Norilyn S. Bundoc, Shiela D. Castillo, Charlene Dianne C. Domingo, Jhellyn L. Domingo, Marjorie L. Evangelista, Michaela Seerian L. Reyes, Rose Anne Sagun. 2.1.2. Management and Personnel Feasibility Summary
In selling puto-doughnut we decided to select two sales lady in our stall located at N.E. Pacific Mall specifically at food court and we selected two bakers for the perfect taste of puto-doughnut, our bakers in making puto-doughnut are professionals in the field of baking and we rent a space in mall which is for staff only for them to do the puto-doughnut.
2.1.3. Marketing Feasibility Summary
2.1.4. Production or...