Building a monthly donor program should be one of the key goals of any non-profit. This program is among the most cost-effective, long-term fundraising methods that a non-profit can implement. People are vital to success, both the staff implementing the program and the constituents who respond by participating in the monthly donation program. The staff must have a full understanding of how the organization will benefit and how the donors will benefit as well. Bring the staff up to speed on how to incorporate this new fundraising method into other strategies that the organization uses to raise money. The organization must keep in contact via newsletter, personal calls, Web site and even direct mail to raise their awareness of the benefits to …show more content…
Incorporate this into mailing and other marketing strategies along with fundraising campaigns that are targeted at one time gift givers. This has the potential to bring one time contributors into the monthly giving program. I want to mention that building a successful program requires a long-term commitment and consistency of effort on all those connected with the program design and implementation. The Monthly donor program at the Phoenix Rescue mission is located on the mission web page and is presented here.
“Become a Ministry Partner and give a monthly gift to save lives
With an affordable gift each month, you are helping the Phoenix Rescue Mission to spend more money on saving lives and less on administrative costs.
Benefits of the Ministry Partner Monthly Giving Program to you:
• Convenience
• Knowing that more of your donation goes directly to help the hungry and