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Netflix Hero's Journey Essay

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Netflix Hero's Journey Essay
Jeanne Pritchard
Netflix entrepreneurship
08/18/2013
MaryAnn Scholl
MAN105oll

Netflix Entrepreneurship Case Describe the elements of the exchange process as they occur between Netflix and its customers. Netflix has a variety of options to choose from. Depending on the option you chose Netflix will send you movies from the list you set up. When you are finished with the movies you send them back. When Netflix receive the movies they will then send you more from the list you set up. Which marketing management philosophy does Netflix subscribe to? I would go with marketing orientation. They take the time to find out what their customers want. They take pride in being able to offer their customers what they want at low
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