This report contains information about the motivation theories & its management practice and the factors, which really have an important influence on the behaviour of individuals and teams along with their application in Nike's company. It is also helpful to make decisions regarding management style and selection of the individuals for an organization.
Leadership is the backbone for the success of an organization. Normally there are four types of leadership styles, which are Autocratic, Persuasive, Participative and Democratic. These leadership styles have different effectiveness in different circumstances.
MOTIVATION THEORIES AND
Motivation is get the maximum output from an individual by providing him different types facilities and fulfilling various needs. There are three types of motivation theories, which are Hierarchy Of Needs, Two-Factor motivation theory and Expectancy theory. There is a profound link between motivation theories and management practice, because without implementing these theories, an organization cannot get maximum output from its employees.
Behaviour of an individual in an organization is very much important, because better working environment in an organization cannot be developed as far as individuals in that organization do not behave decently and manner fully.
GROUPS AND GROUP
Any collection of people together is called Group. There are two types of groups; formal and informal. Each group consists of a Leader and Team members. Formal groups are also called teams. When a group of people comes together, they do behave in a similar way, such as all people in the ground come to see the Match, which is common behaviour of all these people.
The analysis of:
1.MOTIVATION: THEORIES AND
2. BEHAVIOUR OF INDIVIDUALS
3. GROUP AND GROUP DYNAMICS
The analysis of Motivation theories, and behaviour of an individual & group in an organization and their application is very much necessary to lead an organization, because knowledge of these areas helps to get the maximum output from the employees and to run and organization effectively.
PURPOSE, SCOPE AND LIMITATION
The purpose of this report is to analyze the Motivation theories, leadership styles, and behaviour of individuals and groups along with their application in the Nike's company. Tried best to get the maximum information about these issues, but due to national boundary limitations and terrible circumstances of the country, it is not very much detailed report.
SOURCES AND METHODS
In preparing this report, hints took from Syllabus book of Marketing and Organization & Behaviour, although Internet also paid an important role in its preparation. The sites visited and magazines for references are also mentioned in the Endnotes.
This report evaluates the Motivation theories and leadership style, also the behaviors of individuals and groups during the work time in Nike company. General information about these areas is also covered.
Usually there is no big difference in the leader and manager. Manager performs seven functions, which are planning, organizing, staffing, directing, coordinating, reporting and budgeting.
Whereas the some special functions make leader different from manager, which are:
FIG.1: Special Leadership Functions
Normally there are four types of leadership styles, which are:
> Autocratic (Tells)
> Persuasive (Sells)
> Participative (Consults)
> Democratic (Joins)
In this type of leaderships leader dominates rest of the team members, by using his authority, to attain a particular goal. It is not very much effective to get the utmost performance and outcomes from the team members. This type of leadership style faces a huge confrontation from the...