Mitt Romney Speech Analyse

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Mitt Romney’s speech to the Republican ConventionThis assignment will analyze Mitt Romney’s address to the Republican National Convention.Mitt Romney serves as governor of Massachusetts. Mitt Romney is the Republican Party’s nominee for President of the United States of America in the election 2012. To give an overview of Mitt Romney’s speech I’ve put the speech into the Rhetorical Pentagon. The topic of Mitt Romney’s speech is his accept of the nomination for President and his address to how he is going to handle being President of the United States of America if he gets elected. The writer of Mitt Romney’s speech is Mitt Romney, but properly not without help from a spin doctor, helping Mitt Romney look better and appeal more to the American people. The language in the speech formal, but not so much that the average American can’t understand. The speech is given under the circumstances there is set by the election and the pressure that comes with the situation.The receiver of Mitt Romney’s speech is the American people, especially the Americans that voted for Barack Obama in the last election. Mitt Romney’s intention with his speech is getting elected as President of the United States of America, and win over the American people. The fact that Mitt Romney is a new name to a lot of Americans means that a big part of the speech has to present himself to those Americans in the best possible way. Mitt Romney uses repetition in his speech to underline the important things in his speech. “Now is the moment when we can stand up and say,” I’m an American. I make my destiny. And we deserve better! My children deserve better! My family deserves better. My country deserves better! So here we stand. Americans have a choice. A decision” [1] By the use of repeating the word “my”, Mitt Romney appeals to the individual American, their national feeling and their most treasured matters, their families. Mitt Romney refers to some of the biggest accomplishments Americans have ever accomplished, landing on the moon and placing the American flag.“(…)that unique blend of optimism, humility and the utter confidence that when the world needs someone to do the really big stuff, you need an American. That’s how I was brought up.”[2]Mitt Romney speaks of the American people as a big and strong nation, who can conquer every obstacle and manage every challenge. Mitt Romney speaks of the unconditional love that exists in his family, which makes him seem more appealing and more grounded as a person. “My mom and dad gave their kids the greatest gift of all – the gift of unconditional love. They cared deeply about who we would BE and much less about what we would DO.”[3]This quote also shows how his family possesses the values wanted by all American families. Mitt Romney also states how his family is Mormons, and how he isn’t different from every other normal American. “We were Mormons and growing up in Michigan; that might have seemed unusual or out of place but I really don’t remember it that way. My friends cared more about what sports teams we followed than what church we went to.”[4]The fact that Mitt Romney mentions his religions can because of different motives. 1; he mentions this to clear out any conflicts it might cause if doesn’t “come clear” or bring it up before some tries to use it against him. 2; the fact that he is religious can bring in more votes from the religious people, and because people think of him as a more appealing person because of religion and its values.

Mitt Romney uses the modes of appeal pathos and ethos the most because his election strategy is to use the people’s disappointment in Obama against him. Therefore he uses pathos and the Americans emotions after the financial crisis to his own advantage. The reason Mitt Romney don’t use the appeal form logos, is because that, if Mitt Romney showed the people actual numbers of what Obama had accomplished, they would see how Obama actually improved a lot of things and...
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