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MB0053 International Business Management

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MB0053 International Business Management
SUMMER-2015
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Master of Business Administration- MBA Semester 4
MB0053–International Business Management-4 Credits
(Book ID: B1724)
Assignment (60 Marks)
Note: Answer all questions must be written within 300 to 400 words each. Each Question carries 10 marks 6 X 10=60.
Q1. “The world economy is globalizing at an accelerating pace”. Discuss this statement and list the benefits of globalization.
Answer. The world economy – globalizing at an accelerating pace:-
The world economy is globalizing at an accelerating pace as countries previously closed to foreign companies have opened up their markets. Geographic distance is shrinking because of the Internet, as the ambitious companies aim for global leadership. All this is possible because of booming international business. International business

Q2. Hofstede said “Culture is more often a source of conflict than of synergy”. Discuss this statement and explain the five cultural dimensions.
Answer. Importance of culture in international marketing
Culture is the way that we do things around here. Culture could relate to a country (national culture), a distinct section of the community (sub-culture), or an organization (corporate culture). It is widely accepted that you are not born with a culture, and that it is learned. So, culture includes all that we have learned in relation to values and norms, customs and traditions, beliefs and religions, rituals and artifacts (i.e. tangible symbols of a culture, such as the

Q3. Regional integration is helping the countries in growing their trade. Discuss this statement. Describe in brief the various types of regional integrations.
Answer. Regional economic integration has enabled countries to focus on issues that are relevant to their stage of development as well as encourage trade between neighbors.
There are more than one hundred regional trade agreements in place, a

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