Objectives are arrayed across two or more horizontal bands on the strategy map, with each band representing a 'perspective' Broad causal relationships between objectives shown with arrows that either join objectives together, or placed in a way not linked with specific objectives but to provide general euphemistic indications of where causality lies. The purpose of the strategy map in Balanced Scorecard design, and its emergence as a design aid, is discussed in some detail in a research paper on the evolution of Balanced Scorecard designs during the 1990s by Lawrie & Cobbold. Contents [hide]
1 Origin of strategy maps
3 Links between the strategy map and strategy development
5 External links
Origin of strategy maps
The Balanced Scorecard is a framework that is used to help in the design and implementation of strategic performance management tools within organisations. The Balanced Scorecard provides a simple structure for representing the strategy to be implemented, and...