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Marketing and Quality Management

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Marketing and Quality Management
What a journey this has been! This amazing company, that we worked so hard to take to the top, is called KATPOD. Our blood, sweat, and tears we poured into this company by the bucketfuls. We fought hard for every Abraham Lincoln we could earn. In our eyes, we did the best we could and ended up taking this company a lot further than thought possible. We will now discuss what we decided and encountered along this path called owning a business. First of all, we will start off explaining our sales throughout these oh so quick eight quarters. In quarter 1 our sales raised up to a meager 36,000. In quarter 2 we made no major changes and because of that we only increased our sales by 1,375, only to take a turn for the worst in quarter 3. In quarter 3, we ended up with less sales than in quarter 2. This more than likely was attributed to the Minicase decision to change the locks. This lead to a suspicion of drug usage, which, if it is true, would obviously lead to a drop in sales. In quarter 4 it shot up to 40,028, then to 43,l287 in quarter 5, and eventually to 47,940 in quarter 6. The reason for this rapid rise in sales is because of 2 reasons. The first reason is because I am awesome at running a business, and the second reason is because we added a sales person to go from 3 to 4 as well as increasing pretty much everything: Market Research, Product Development, Quality Management, and Advertising and Promotion. The last 2 quarters just hovered around that same number. Quarter 7 was 44,820 and quarter 8 was 48,650. So where we were when we bought this company from the losers who couldn't manage the business was right around 35,000 sales a quarter, we have now raised that number to around 47,000 sales a quarter, and where we want to go is increase sales to around 60,000 a quarter and lower the price of a unit a small amount. So, for the price per unit of our product, we charged them $39 every quarter. The losers who used to own the business charged

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