Make My Trip

Topics: Asset, Balance sheet, Generally Accepted Accounting Principles Pages: 4 (1073 words) Published: March 6, 2013
Make My Trip
MakeMyTrip.com, India’s leading online travel company was founded in the year 2000 by Deep Kalra. Enamoured by the Internet and frustrated by how hard it was to travel in India he opened MakeMyTrip.com. Created to empower the Indian traveller with instant booking and comprehensive choices, the company began its journey in the US-India travel market. It aimed to offer a range of best-value products and services along with cutting-edge technology and dedicated round-the-clock customer support. After positioning itself as customer oriented and reliable brand in India, MakeMyTrip started their operations in USA in 2005. The company was listed on NASDAQ and was a great success from the very beginning. By September,2010 they were able to reach the mark of 1 billion$ in total value. MANAGEMENT STRUCTURE OF MAKEMYTRIP.COM | Deep Kalra 

Founder & Chief Executive Officer|
| Keyur Joshi 
Co-Founder & Chief Commercial Officer|

| Rajesh Magow 
Co-Founder & Chief Financial and Operating Officer|
| Sanket Atal 
Chief Technology Officer|

| Mohit Gupta 
Chief Business Officer - Holidays|
| Rajnish Kapur 
Chief Innovation and Customer Experience Officer|

| Amit Somani 
Chief Products Officer|
| Amit Saberwal 
Chief Business Officer - International Markets|

| Purva Misra 
Senior Vice President - Human Resources|
| Mohit Kabra 
Senior Vice President – Finance, Administration & Legal| Existing Strategies
1. Merger and Acquisitions- Company have been aiming to expand business in the new markets and are acquiring new chains of hotels and travel agencies to make it a success. They have recently acquired a hotel in Bangkok from ITC group. 2. Mobile Applications- The company wants to take advantage of increasing mobile users in India and around the world. They have launched mobile apps for Android, IPhones and Blackberry in order to remain constantly in touch with...
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