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International Business

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International Business
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COLLEGE OF LAW, GOVERNMENT & INTERNATIONAL STUDIES
UNIVERSITI UTARA MALAYSIA

|No. |Information on Course |
| |Course Name : INTERNATIONAL BUSINESS |
| |Course Code: GFMA 2023 |
| | |
| |Rationale for the inclusion of the course in the programme: |
| |This is one of the core courses offered for BIBM students. |
| |Objective(s) of Course : |
| |Students are expected to |
| |1. explain International Business concepts and its importance |
| |to all countries. |
| |2. discuss the International Business aspects, which have profound |
| |effect on the opportunities and threats to multinational companies |
| |and countries. |
| |3. discuss the tactical strategies and approaches to manage the



References: | |Hill, Charles, W.L, Wee, C.H & Udayasankar, K. (2012). 8th ed. International Business: An Asian Perspective. New York: McGraw Hill. | | | | | |Hashim, Fariza & Jedin, Mohd. Haniff. (2007). International Business: An Asian Perspective. Malaysia: Oxford Fajar. |

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