Instructional media

Media as an a presentation tool.

Arlinah I.R
[e-mail]

Petra Christian University
August ‘ 2008

02/09/15

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Contents
1. Instructional Media : what and why ?
2. Types of Media
3. Things to consider in Choosing Media for teaching 4. Design tips
5. Presentation tips

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1. What is Presentation Media ?

Media

Messag e v

V

presentation
Methods

SOURCE: Heinich, Robert. Instructional
Media.
02/09/15

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Why using Media? convinced Study Results
Memory

43 % (UNIV OF MINNESOTA)
200 % (UNIV OF WISCONSIN)
38 % (HARVARD & COLUMBIA)

Time to explain complex subjects
25 – 40 %
(WHARTON SCHOOL
OF BUSINESS)
SOURCE: Peoples, David A. Presentations plus 02/09/15

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Why Using Media?
Words
Diagram

Hoban & Zissman
: Relation between Media and degree of
Realism from
Media

Maps
Flat pictures
Slides
Stereographs
Films
Models
Objects

SOURCE: Heinich, Robert.
Instructional Media.
02/09/15

concretenes s Total situation
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Dale’s Cone of
Experience

Verbal symbols

abstract

Visual symbols

Recordings, radio, still
Jerome Bruner’ s pictures
Motion
pictures
“Theory of Instruction” television : learning starts from

direct/real learning experiences (enactive) -> representative experiences (ionic) -> symbol (abstract)
SOURCE: Heinich, Robert.
Instructional Media

exhibits
Field trips

iconi c enactiv e demonstrations
Dramatized experiments
Contrived experiments
Direct purposeful experiments

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Why Using Media? o Increasing understanding, focus, memory,

o o o o stimulation (visualization of concept: abstract
-> concrete )
Emphasizing important points
Bringing the world into meeting place
Efficiency in presentation more interesting (humor, pictures )>interest/intrinsic motivation

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Why Using Media?
 More prepared, more professional
 communication anytime from anywhere
 Encouraging/stimulating independent learning, communication, people responses/feedbacks
 Easy documentation
 Etc.

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2. Types of Media

1. Display