Indian Broadcasting Industry
INDIAN BROADCASTING INDUSTRY
DECLARATION
This is to declare that the report entitled __________________ was prepared for the partial fulfilment of the course Research Methodology in Semester II of MBA by Group __ of Marketing (Section ___) of Batch July 2012-14 under the supervision of Dr.Samik Shome.
The Group confirms that this report truly represents our own work. This work is not a replication of work done previously by any other person. We also confirm that the contents of the report and views contained therein have been discussed and deliberated with our professor.
Name | Registration No. | SIGNATURE | Ankan Ganguly | | | Ashish Sharma | | | Dhiraj Chaubey | | | Gaurav Mehta | | | Lekhika Dhariyal | | | | | |
CERTIFICATE
This is to certify that Group __ of Marketing (Section ___) of Batch July 2012-14 has completed the report entitled ____________________ under my guidance for the partial fulfilment of the course Research Methodology of Semester II of MBA.
Signature of Faculty:
Name of the Faculty: Dr. Samik Shome
Date: 20.03.2013
CONTENTS CHAPTER 1 INTRODUCTION | 1.1 Television | 1.2 The Indian Print Media | 1.3 Radio | 1.4 Scope Of Study | 1.5 Market Share | 1.5.1 Sony Entertainment Television | 1.5.2 Sahara One | 1.5.3 Zee Tv | 1.5.4 Star Tv | | CHAPTER 2 REVIEW OF LITERATURE | 2.1 Introduction | 2.2 About The Review Of Literature | 2.3 Conclusion | | CHAPTER 3 RESEARCH METHODOLOGY | 3.1. Introduction | 3.2. Problem Definition | 3.2.1 About The Problem | 3.2.2 Objectives Of Broadcasting Industry Research | 3.2.3 Data Collection And Analysis | 3.2.4 Tools And Technique Used | 3.3. Conclusion | | CHAPTER 4 INDUSTRY ANALYSIS | 4.1 Nature Of Competition | 4.1.1 Porters Five Force Model | 4.1.1.1 Barriers To Entry | 4.1.1.2 Competition Faced By Industry | 4.1.1.3 Suppliers | 4.1.1.4 Buyers | 4.1.1.5 Substitutes | 4.1.1.6 Source Of
DECLARATION
This is to declare that the report entitled __________________ was prepared for the partial fulfilment of the course Research Methodology in Semester II of MBA by Group __ of Marketing (Section ___) of Batch July 2012-14 under the supervision of Dr.Samik Shome.
The Group confirms that this report truly represents our own work. This work is not a replication of work done previously by any other person. We also confirm that the contents of the report and views contained therein have been discussed and deliberated with our professor.
Name | Registration No. | SIGNATURE | Ankan Ganguly | | | Ashish Sharma | | | Dhiraj Chaubey | | | Gaurav Mehta | | | Lekhika Dhariyal | | | | | |
CERTIFICATE
This is to certify that Group __ of Marketing (Section ___) of Batch July 2012-14 has completed the report entitled ____________________ under my guidance for the partial fulfilment of the course Research Methodology of Semester II of MBA.
Signature of Faculty:
Name of the Faculty: Dr. Samik Shome
Date: 20.03.2013
CONTENTS CHAPTER 1 INTRODUCTION | 1.1 Television | 1.2 The Indian Print Media | 1.3 Radio | 1.4 Scope Of Study | 1.5 Market Share | 1.5.1 Sony Entertainment Television | 1.5.2 Sahara One | 1.5.3 Zee Tv | 1.5.4 Star Tv | | CHAPTER 2 REVIEW OF LITERATURE | 2.1 Introduction | 2.2 About The Review Of Literature | 2.3 Conclusion | | CHAPTER 3 RESEARCH METHODOLOGY | 3.1. Introduction | 3.2. Problem Definition | 3.2.1 About The Problem | 3.2.2 Objectives Of Broadcasting Industry Research | 3.2.3 Data Collection And Analysis | 3.2.4 Tools And Technique Used | 3.3. Conclusion | | CHAPTER 4 INDUSTRY ANALYSIS | 4.1 Nature Of Competition | 4.1.1 Porters Five Force Model | 4.1.1.1 Barriers To Entry | 4.1.1.2 Competition Faced By Industry | 4.1.1.3 Suppliers | 4.1.1.4 Buyers | 4.1.1.5 Substitutes | 4.1.1.6 Source Of
References: Minisitry Of Information Broadcasting (2012). Strategic Plan. Retrieved from http://www.mib.nic.in/ShowPDFContent.aspx Broadcasting Television. (n.d). Retrieved October 10, 2012, from Wikipedia: http://en.wikipedia.org/wiki/Television Zee TV Doordarshan. (n.d). Retrieved October 4, 2012, from Wikipedia: http://en.wikipedia.org/wiki/Doordarshan STAR TV List of Hindi-language television channels. (n.d). Retrieved October 9, 2012, from Wikipedia: http://en.wikipedia.org/wiki/List of Hindi-language television channels PROJECTED GROWTH OF MEDIA : PWC