How Should Rmit University Address the Issue of Declining International Student Numbers in a Very Competitive Global Market?

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How Should RMIT University Address the Issue of Declining International Student Numbers in A Very Competitive Global Market?

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Executive Summary

Royal Melbourne Institution of Technology (RMIT) is a worldwide famous university and it provides global education service with good evaluations, lots of international students in Australia would choose RMIT University for their first or continuing studies and they are becoming a big part to consist of RMIT University students. But recently, because of the global financial situation change and current conditions in Australia, the RMIT University might face the declining problems of international students. Base on this overview, this research provides an analysis and recommendations of current RMIT University’s international student’s situations and future improvements. The purpose and objective of this research is searching the most closely reasons which are creating the biggest influence in international students’ evaluations and social measurements. The major method of analysis adopts questionnaires survey; each questionnaire involves eleven progressive questions to measure the results from different gender, nationality, level of degree and personal opinions. The sample of survey can be found in appendix. The outcomes of primary and secondary data analysis indicate that the current international students declining in RMIT University because of the whole trend of the Australian international students is decreasing and lots of international students are not satisfied with RMIT University’s basic conditions or they just measured it as “Just okay”.

This paper finds out the general evaluation of RMIT University is medium, a part of international students’ rate is high quality, but the most investigators evaluated as medium or lower indications. The major area of declining problem possibly is related with RMIT University itself, such as education and facilities quality, tuition fees and so on. But the integral situations in Australia also influence the student source of RMIT University. The recommendations are discussed as: 1. Improve education quality;

2. Enhance the quality of facilities and assistant services; 3. More overseas advertising;
4. Career or employment support;
5. Students wellbeing care;
6. Establish more scholarship programs and reduce tuition fee.

Table of Contents
1. Introduction………………………………………………………..... 6 2. Research Purpose and Objective………………………………....... 7 3. Methodology……………………………………………………........ 8 4. Findings and Outcomes…………………………………………...... 9 5. Recommendations………………………………………………...... 15 6. Conclusion………………………………………………………...... 19 Reference................................................................................................ 21 Appendix................................................................................................ 23

1. Introduction

In this particular research paper, the major research project is around the question of “How should RMIT University address the issue of declining international student numbers in a very competitive global market?” to seek relative factors and then analysis main reasons and influence. The first part of this paper is identification of research purpose and objectives; in this part it briefly describes currently general situation of Australian international students market and most of universities’ behaviours. Especially, this part represents detailed information of international students in Royal Melbourne Institution of Technology (RMIT) and recent important performance, and then combines all mentioned data and information to confirm the research purpose is aim to find out core factors by examine all related elements.

Base on the research purpose of this paper, the reasonable and logical methodology should be used in collecting data and distribute the...
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