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History of Mcdonalds

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History of Mcdonalds
McDONALD'S HISTORY LISTING
1948 In December, Dick and Mac McDonald open the first McDonald's in San Bernardino, California. A little hamburger man called "Speedee" becomes the company logo. 1954 Ray A. Kroc, a Multimixer salesman from Oak Park, lIIinois, visits Dick and Mac's San Bernardino McDonald's, his curiosity initially aroused by the large number of Multimixers they were buying. Ray Kroc becomes the exclusive national franchise agent for the McDonald's brothers. 1955 On April 15, Ray Kroc opens his first McDonald's in Des Plaines, lIIinois. In July, Ray Kroc opens his second McDonald's restaurant in Fresno, California, operated by Art Bender, Ray Kroc’s first franchisee. Total sales for the company are $193,772. 1956 McDonald's Corporation adds 12 restaurants, including Chicago (2), Skokie, Waukegan, Joliet, and Urbana, lIIinois; Hammond, Indiana; Los Angeles (2), Torrance, and Reseda, California; and Dallas, Texas. Ray Kroc hires Fred Turner as a grillman in his # 1 store in Des Plaines. 1957 McDonald's becomes known for the motto "QSC” for Quality, Service, and Cleanliness. Ray Kroc personally delivers free hamburgers to Salvation Army workers in Chicago during Christmas. At year end, sales for McDonald's 40 restaurants totaled $3,841,327. 1958 McDonald's sells its 100 millionth hamburger. Fred Turner becomes Vice President of the company. McDonald's annual sales skyrocket 151% over the previous year to $10,896,163. 1959 The 100 th restaurant opens in Fond Du Lac, Wisconsin. In total, a record 66 restaurants open. McDonald's begins billboard advertising. 1960 McDonald’s celebrates its 5 th anniversary, opening its 200 th restaurant in Knoxville, Tennessee. Annual sales total $37,579,828. Ad campaign cheers on the "All American Meal" -- a hamburger, fries, and milk shake.

1

1961

Ray Kroc buys out the McDonald brothers for $2.7 million. Hamburger University opens in the basement of the Elk Grove Village, Illinois, McDonald’s restaurant and confers
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