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Bachelor of Business (Hotel Management) 3093HSL Conference & Convention Management

Group Project – Written Proposal (20%)

Convenor: Mr. Barry Fraser

Tutor: Ms. Grace Ho

2014

Group F:4 Student Names

ID No.

Suen Yee Ki
Maggie
s2916086

Wong Chak Kwan
Alex
s2914189

Wong Chi Chung
Travis
s2914188

(Total Word Count: )
Table of Contents

1. Introduction
P. 4

2. Client organization background & our event management company
P. 4

3. Conference theme & objectives
P. 4

4. Site selection - process & selection rationale
P. 5 - 8

5. Conference program
P. 9 - 11

6. Budget
P. 12

7. Conclusion
P. 13
8. Reference List
P. 14
9. Appendix

A. Comparison of the three hotels
P. 15
B. Location
P. 16
C. Capacity of meeting venue
P. 17 - 18
D. Floor Plan
P. 19 - 20
E. Sustainable practices
P. 21
F. Setup of meeting rooms
P. 22 - 23
G. Different design of menu
P. 24 - 30
H. Rundown of the program
P. 31 - 35
I. Pre-conference activities
P. 36
J. Post-conference activity
P. 37 K. Partner program
P. 38 L. Breakdown of budget
P. 39 - 41 M. Proportion of expenses
P. 42
10. Marking critieria

Introduction
Appointed by Jardine Matheson group, our company have gone through a full and detailed discussion for the program proposal. After an in-depth assessment and planning, we have come up with a comprehensive 4-day (4 nights) program. Regarding the venue justification, program details and budget, these will be illustrated specifically in the followings.

Client Organization & Our Event Management Company Background
Jardine Matheson is a diversified business group which is mainly composed by 9 big group companies. It has been an exceptional leader for more than 170 years and mainly focused the business principally in Asia. Jardine One Solution (JOS) under the branches of Jardine Pacific has currently set up the business cover 13 locations

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