Preview

Gatorade Advertisements

Good Essays
Open Document
Open Document
484 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Gatorade Advertisements
Pumpkin sst down at school in what seems like the most uncomfortable seat ever, yet he was still smiling.“Did you see that Gatorade commercial last night?!” Pumpkin asked Cupcake “It was so funny my mom yelled at me for laughing so loud!”. “I know! Right afterward I went out and bought a whole box of it. They have the best commercials”. Companies use advertising to catch a buyer’s attention to buy their products. A company that is very good at advertising is Coca Cola both in commercials and print ads. The most effective ways to catch a buyer’s attention in commercials are using story and humor. A man was walking his dog and his dog saw the world all colorful and nice and the human saw how it actually was then saw it colorful when he drank a coke. It kept watchers wanting to keep watching the commercial to see how the dog would react to the world. They are trying to say that drinking coca cola …show more content…
In one ad it showed pictures of big celebrities like Elvis Presley and other known celebrities It makes the buyer think that they need to drink coke because they see that their favorite celebrities do it. If they see that they drink it it will make them want to feel be like them. Another commercial advertised with band wagon showing people at a beach having fun and drinking coca cola. The people were smiling and having fun with a beachball. Buyers see this ad and it makes them think that everyone else is at the beach having fun and drinking coca cola and they are sitting at home doing nothing. In conclusion advertisers use star power and band wagon in their commercials because it is the most effective way to hook a viewer. In conclusion, many companies use advertising so people buy their products. Companies mainly use humor, story, bandwagon and star power. These companies manipulate people and attack insecurities about them to make them feel better by buying their

You May Also Find These Documents Helpful

  • Good Essays

    Solo Vs. Franklin

    • 599 Words
    • 3 Pages

    The two ads/brands that I am comparing today are Solo and Mount Franklin. These two ads are advertising refreshing drinks for people to buy. These brands both manufacture drinks. Solo is a fizzy drink and the brand is associated with the colour yellow. On the other hand, Mount Franklin makes water and mineral water to refresh you but with no sugar. The targeted audiences are everyone because everyone deserves a drink. The contention for the solo ad is, if you work hard you deserve a solo. The intention of the ad is for you to buy it and remember the brand. The contention for the Mount Franklin ad is that the drink is made by nature. The intention of the ad is to buy the water from that company and for you to remember the brand.…

    • 599 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Coca-Cola is one of the largest recognized brands in the world, and that credit is owed to the large part of the company’s advertisement. Several other soft drink companies have tried but yet failed to compete with Coca-Cola’s advertising, making it a significant lead in the region of marketing. Coco-Cola uses ethos and pathos as rhetorical strategies to make the claim that their drink is delicious and refreshing, even Santa Clause, busiest man in the world, takes time out to drink it.…

    • 423 Words
    • 2 Pages
    Good Essays
  • Satisfactory Essays

    “Advertising” by Britannica shows how vital advertising can be to a company’s survival and how detrimental if there’s a lack thereof. Prosperous companies use advertising to the best of their advantage, as they can afford it unlike miniscule companies. Some miniscule companies stand no chance if they can’t get their name out there, because people will not buy their offered product or service, hence driving down their sales. An intricate strategy entailed of thorough research on markets and consumers is implemented when it comes to advertising, as companies want their product to stand out and not be neglected. A company makes sure, it utilizes a plethora of rhetoric skills based on the savviness of the crowd. For example, in Entertainment Weekly…

    • 219 Words
    • 1 Page
    Satisfactory Essays
  • Good Essays

    Commercials are designed to attract people to a certain product that they are planning to sale. It has been this way for years and over time both companies and people have only increased their knowledge on what people want. There are many jobs involving these “selling skills.” I could never understand how a person is successful making others feel that they need to buy certain products, but it is capable in this society.…

    • 991 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Paul Masson Brandy

    • 590 Words
    • 3 Pages

    Going to a giant house party, what drinks are expected there, nice, classy, expensive drinks or cheap and high alcohol content drinks? Advertisements act helpful or misleading depending on how people look at it. Each and every advertisement that individuals make focus to a particular crowd regardless of whether individuals think about it like that. In the Paul Masson Brandy cognac commercial and the SVEDKA vodka advertisers both offer liquor however, offering different distinctive use of the item and sold social personality.…

    • 590 Words
    • 3 Pages
    Good Essays
  • Good Essays

    The brand has come a long way from its very first ad in 1983. A drink that is now squarely aimed at women was introduced to the world with an ad starring Bob Hope, an American comedian. As decades went by, companies improved their tactics to hook in consumers, boosting their appearance and reputation among Americans. An analysis of Diet Coke advertisements reveals how companies use such techniques, such as sex, fitness, and fashion, to appeal their products to consumers.…

    • 961 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Coke vs Pepsi

    • 688 Words
    • 3 Pages

    Coke and Pepsi have always been rival beverages for decades. I can remember my teens when most households would divide into two when it came to choosing their choice of drink, especially when going for grocery shopping. Even the advert aired by both brands shows a lot of rivalries between them. When one makes a new product, the other would do everything possible to make something similar or better than the former. Making people, both old and young believe their product is the best. When comparing the two beverages, there’s a major thing we normally notice from their commercials, while Coca-Cola Company uses families and animal in most of their commercial ads relating to peoples society, Pepsi Company uses different super stars and celebrities to sell their product worldwide. However, as coke uses their ethos in targeting both the old and young generation, Pepsi target mostly today’s youth in their adverts.…

    • 688 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    The milk commercial uses celebrities too advertise the milk because they know kids like the celebrity’s and will make the same choice the celebrity’s do. The Subaru commercial appeals too someone elderly that wants to leave a legacy for their sons and daughters by telling us how long these cars can last. The soup commercial appeals too women who are overweight or worried about the weight. The can of soup and captions like light and 80 calories or less suggest it can help with weight or better food choice. The ad’s give us the idea that these things are better choices for us too pick. If the color pops out and we see something that pulls us in like the layout can get the viewer too see the need for it. The images create memorys that might help us remember what we could of picked for products too better our own lives. The color if its bright and cool might make us catch on and want too be interested. The font and layout must be strong too select their audience. If the font is big and easy too read than we can assume maybe its for children. The commericals will do whatever it takes too make…

    • 577 Words
    • 3 Pages
    Satisfactory Essays
  • Powerful Essays

    After long and humid days, dehydration caused many football players to become easily rundown. Therefore, four coaches of a football team collaborated together to create a drink that will help their team players replenish their thirst. The drink was created and tested on freshman players and significant results were sustained. The very next day the varsity team started using the drink and it was a success since.…

    • 5528 Words
    • 23 Pages
    Powerful Essays
  • Good Essays

    Whether we have realized it or not, advertisements are part of our daily lives. We see them through television, public buses, newspapers, billboards, internet and magazines. Companies use many different types of techniques to reach their customers into buying their products that are being promoted and at some point achieve their goal and it becomes successful. In the recent advertisements of Budweiser and Bud Light, dogs were being the central character, which was used to not only essentially remind everyone of their own pets, but also remind people about their actions, behavior, and safety.…

    • 965 Words
    • 4 Pages
    Good Essays
  • Good Essays

    The advertisement is aimed to play with people's emotions and convince them to buy coca cola because it will bring them happiness and…

    • 529 Words
    • 3 Pages
    Good Essays
  • Good Essays

    In American society today, we can’t go anywhere, watch or do anything without exposure to some type of advertisement. Companies spend millions of dollars in efforts to reach us as consumers. They use manipulative messages and deliver underlying promises to get us to buy their product. Advertisements reflect the political, economic, and social environment of their time. As consumers, it is important that we are able to deconstruct those advertisements and understand the underlying message that they are trying to send to us.…

    • 1108 Words
    • 5 Pages
    Good Essays
  • Good Essays

    Weasel Words

    • 1106 Words
    • 5 Pages

    Advertising is a way of producing commercials for products or services. In a fast paced world that we live in today, all types of information is thrown at us at an uncomfortable rate. On tablets, smartphones, computers, newspapers, radio and TV, we encounter ads for all kinds of products from a vast variety of large corporate companies almost every single day. In places like Manhattan, more specifically Times Square, there are a plethora of advertisements on grand billboards and on beautiful immersive screens that rest beside buildings. Ad’s have drastically increased since the turn of the twenty first century. Companies use clever tactics, such as weasel words and psychological tactics to differentiate them from other companies. Words like better, improved, new, fast and so forth play a deciding factor when buying a product, and it is up to the consumer to analyze the truth behind these words. In the article “With These Words I Can Sell You Anything” by William Luts, he states that “Advertisers use weasel words to appear to be making a claim for a product when in fact they are making no claim at all” (62). Companies want the consumer to feel the need to buy their products, as if it were drastically changing the person's life. Advertising is an effective method used by companies to promote their ideas through their…

    • 1106 Words
    • 5 Pages
    Good Essays
  • Good Essays

    Everything in the world is bought for a reason, whether prompted by human necessity or sneaky advertisements. Advertisements drive 90% of purchases made in a lifetime, including homes, toys, clothes, etc. These multitudes of purchases are made because advertising experts create propaganda and throw it persuasively upon every individual in every society. Advertisements are a significant part of today's culture because advertising and persuasion affect everyone all around the world. It is important to consider how effective advertising actually is since there are different ways to promote a product. Overall, this issue requires society to consider how companies promote their products so they may realize how they are being affected; however, if…

    • 451 Words
    • 2 Pages
    Good Essays
  • Good Essays

    Reading Response #8

    • 703 Words
    • 3 Pages

    Advertising is the product of the commodity economy, since people start exchange commodity advertising has emerged in the world. The first advertising in the world is in ancient Greece at the early stage of the slave society and it is through voice, people call that oral advertising, this is most original and simple advertising in the human history. The advertising comes out very early proved advertising is useful for consumers and corporation. A great advertising is good for corporation business, if corporation business get better then they will contribute to consumers. Advertising will offer consumers more choices so shopping is not only quenching thirst but also Improve life quality. A good advertising is role models for a part of young people, because the young people are easy to influence by circumstances so the advertising can teach young people how to do the right thing. However, advertising can misguide consumers if corporation post any false advertising. Although false advertising can misadvise consumers, advertising still brought many benefit to the consumers.…

    • 703 Words
    • 3 Pages
    Good Essays