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Food Is Love Summary

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Food Is Love Summary
In her book Food is Love: Advertising and Gender Roles in Modern America (2006), Katherine J. Parkin a history professor at Monmouth University, argues that advertisement focus on a certain type of audience: bachelors and housewives. Parkin supports her argument about advertisement being sexes by providing examples, dates, and popular advertisement that suggest what the norms are for women and men. Her purpose is to demonstrate to the readers how “love” is being used in food advertisement in order to bring forward information to readers, so they can carefully analyze the roles women and men portray in food advertisement. She seems to have older women, housewives, and married women in mind as her audience because her tone is more educational
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