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Finning International

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Finning International
Finning International Inc.: Strategic Management Model
Eileen M. Holmquist

1) Define the business Finning International Inc. is a company that sells, rents, and provides parts and service for equipment and engines to customers in Canada, South America and the United Kingdom. Finning is Caterpillar’s largest dealer. The company’s main line of business includes new and used equipment sales, customer support services (CSS), and equipment rental. Finning owns fleets of equipment for short-term rental and long-term rental, from items ranging from hand tools to smaller Caterpillar equipment such as mini-excavators and skid-steer loaders. The company’s dealership operations include equipment for construction and mining companies, as well as quarrying, forestry, power generation, and agriculture.

Vision: The company focuses on cash flow, building balance sheet strength, achieving operating efficiencies and containing costs. Finning seeks to prioritize return on invested capital (ROIC). The company works on a vision to be the sole Caterpillar dealer, purchasing leaderships in different countries to compete with other companies in the field. Finning focuses on becoming the exclusive caterpillar distributor, serving industry segments such as mining, oil sands, heavy construction, oil and gas, forestry, the government sector and the pipeline sector. As a service provider, the company is always looking to suit the needs of its customers. According to the company’s Code of Conduct, Finning’s vision is stated as follows:
“We will be Caterpillar’s best global business partner, providing unrivalled services that earn customer loyalty.” (Finning, 2010).

Mission: Finning works with trained technicians and a qualified sales force that develops relationships with customers, it ensures that the current equipment is ordered for each customer’s specific needs, agreeing on pricing and other contract terms, and delivering the equipment on



References: Dess, G., Lumpkin, G., Eisner, A., & McNamara, G. (2012). Strategic Management: Text and cases (6th Ed.). New York, NY: McGraw- Hill Irwin. Dickinson, N. (2010). Finning quality policy statement. Retrieved from http://www.finning.com Finning (2010). Code of Conduct. Retrieved from http:/www.finning.com Morningstar. (2012). Finning International Inc. FTT. Retrieved from the page: http://financials.morningstar.com Porter’s five forces: A model for industry analysis. (2010). QuickMBA: Knowledge to Power Your Business. Retrieved from the page: www.quickmba.com

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