Fashion Industry

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‘Fashion’ is thus defined in the dictionary: "The prevail­ing mode in such things as are subject to change in form or style, as in ornament and etiquette, and especially in dress." It is the name given to the prevailing style of living among the upper classes and the rich. Among the members of the "smart set "of any country, certain styles of houses, furniture, foods and drinks, times of meals, amusements, polite customs, and especially dress, are "fashionable".

Every person nurtures an innate desire of looking good and feeling ‘accepted’ in the socio-economic circle. The word fashion instantaneously brings to mind a flash of colour with a dash of glamour.

Fashion plays an increasingly important role in an individual’s life because it is considered as a means of self-expression. The garments and accessories that man or women wear, help them to identify with a group of others-whether it is a lifestyle, profession, a religion, or an attitude. Thus, the term ‘fashion’ has become synonymous with the overall growth of the country as well.

Fashion not only highlights the social history and the needs of person but also the overall cultural aesthetic of the various periods. The evolution of fashion dates back to several hundred years and as our attitude and culture change, fashion comes along with it. Today, fashion does not necessarily mean glamour, or the urge to follow the current trends. It is more a way of life, a reflection of inner beauty, where the intellect shines through, complete with comfort quotient.

Fashion has spread in all the spheres of our life. Fashion designing is a lucrative profession. Fashion trends keep changing and most fashion divas and models are the one to make them. The youth is a major follower of fashion trends. Fashion trends also get influenced from Bollywood as well as Hollywood. Metros like Mumbai and Delhi witness the quick changes in fashion especially in college going crowds. However, fashion instills...
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